Brian Hipsher's Email Addresses & Phone Numbers

Vice President @ HealthSpot Named the Consumer Electronics Association's Small Business of the Year, Healthspot offered a virtual health clinic kiosk that captured the imagination of the largest and most prestigious hospital systems, insurance providers, and nationwide retailers. I helped this early stage startup in a variety of areas:• Leading software and hardware product management, manufacturing, and...

Vice President @ HealthSpot Named the Consumer Electronics Association's Small Business of the Year, Healthspot offered a virtual health clinic kiosk that captured the imagination of the largest and most prestigious hospital systems, insurance providers, and nationwide retailers. I helped this early stage startup in a variety of areas:• Leading software and hardware product management, manufacturing, and technical documentation teams• Creating, managing, and developing the company's intellectual property (multiple patents issued)• Identifying and developing technology and business partners, specifically in the areas of video conferencing, scheduling, patient content and education, digital signage, real time eligibility checking, personal health record keeping, EMR integration, medical device integration, and web surveys. From 2012 to 2013 (1 year) Dublin, OhBusiness Leader, Retail Division - Americas / Head of Product Management @ Mettler-Toledo International, Inc The Mettler-Toledo Retail Division is the world's leading technology solutions provider for supermarket fresh food departments. These solutions include marketing and operations oriented hardware and software applications designed to add value to the retailer's processes. Responsibilities included:• Development of the Retail Division business, product, and marketing strategy• Leading product development, marketing and engineering department teams• Reducing time to market with new solutions through LEAN design and strategic partnerships• Identifying customer needs, market trends, competitive situations, and new market opportunities • Developing and implementing sales and marketing tools and strategies• P&L responsibility From 2007 to 2012 (5 years) Worthington, OhioGlobal Strategic Product Group Leader @ Mettler-Toledo International, Inc Managed a global group of product managers, project managers, and engineers. Promoted to Business Leader, Retail Division - Americas• Turned a money losing product line into one of the company's most profitable • Outperformed sales and profit budgets every year• Managed a global development team with engineering based in China• Created the best selling and most innovative checkout scale in the world From 2003 to 2007 (4 years) Global Marketing Manager @ Mettler-Toledo International, Inc Served as the first Marketing Manager for a newly formed division within the company (while simultaneously serving as Global SPG Leader for Checkout, above, and HR Manager, below).• Worked with international sales and product development teams to craft the right marketing strategy and brand identity for this new Division• Conducted market research, segmented the market, developed and maintained website, created branding and design guidelines, and led the development of marketing campaigns. From 2002 to 2007 (5 years) Human Resources Manager @ Mettler-Toledo International, Inc Managed the human resource department for a world class, 400-employee production facility. Prior to being promoted to Global Marketing Manager:• Partnered with product and operations managers to meet their business objectives• Improved manufacturing productivity by 41%, saving the company $1.5 million annually with an innovative, productivity based pay system• Increased employee satisfaction, delivered higher quality service, and maintained stable health care costs by introducing additional health care plan options From 2000 to 2005 (5 years) Spartanburg, SCRegional Manager of Training @ 7-Eleven Managed six training managers and 32 line trainers for a billion-dollar region (700 stores in Colorado, Utah, and Kansas City). Promoted to Business System and HR Development Specialist.• Ensured consistent delivery of new manager training across the region• Designed and developed custom training to address specific regional operations issues From 1997 to 1998 (1 year) Field Consultant (District Manager) @ 7-Eleven Consulted with and managed eight store managers. Responsible for P&L, problem solving, training, staffing, analyzing financial and cost accounting information, product assortment and category management, and ensuring overall customer satisfaction. Promoted to Regional Manager of Training• Served on multiple product development teams with CPG vendors to create new convenience products.• Created new system for Division-wide recruitment and retention to improve processes and outcomes for management hiring and onboarding practices. New system dramatically decreased new manager turnover and increased new hire quality - as a result the solution was rolled out nationally. From 1993 to 1997 (4 years) Greater Denver AreaChief Marketing Officer @ Charleys Philly Steaks, BIBIBOP Asian Grill, Lennys Grill and Subs Charleys Philly Steaks has over 600 locations around the world and grills a killer made-to-order cheesesteak. I am excited to help the brand tune up it's brand position, build an excellent marketing team, create the foundational marketing processes and systems needed to grow to 1000 units by the end of 2023, and dramatically increase brand awareness. In my first six months I've...• Built an amazing team of marketers to drive brand awareness and growth• Created the company's first ever brand guide• Launched a companywide online ordering platform (Olo) and loyalty platform (Punchh), already contributing significantly to sales• Launched a reputation management system (Merchant Centric)• Launched a marketing analytics platform (Marketing Vitals)• Launched a social media platform (Moment Feed)• Rebuilt the new store opening process - increasing opening sales performance by 50%• Worked with franchisees to increase the marketing fund by 400%• Not gonna lie - that was a lot to do in 6 months - and I'm super excited about what is coming next! Columbus, Ohio Metropolitan AreaVP of Marketing @ BIBIBOP Asian Grill BIBIBOP is a healthy, Korean-inspired, affordable fast casual that cares deeply about the well-being of its teammates, guests, and communities. I was hired to be a cultural change agent and team developer in an organization that had seen continual turnover in the marketing leadership role. My accomplishments include:• Stabilizing, organizing, hiring, and developing a marketing team that delivers amazing comp sales performance and articulates the brand• Digital marketing strategy, achieving 30%+ digital sales and 20%+ loyalty participation• Developing the first menu development process and menu strategy• Developing and implementing campaign management systems and processes• Creating systems and processes to support very rapid company-wide unit growth.• Promoted to Chief Marketing Officer of Gosh Enterprises, parent of BIBIBOP, Charleys Philly Steaks, and Lennys Gril and Subs From July 2019 to October 2020 (1 year 4 months) Columbus, Ohio AreaVice President - Marketing @ City Barbeque As the first VP of Marketing for the company, I had the pleasure of developing the teams, systems, and processes to prepare City Barbeque for nationwide expansion, going from 16 to 43 restaurants. Using the latest technologies and a data-driven approach, City Barbeque has enjoyed year-over-year, comparable, industry beating sales, traffic, and fan growth for five years running. Here is some of the fun stuff I got to do:• Lead, develop, and nurture an internal agency of rising creative superstars• Find, implement, and manage platforms, systems and structures to drive sales growth (including loyalty, social media, marketing analytics, website CMS, digital marketing, campaign management, gift cards, printing, research, etc.) • Define the brand and its strategic direction• Direct menu development and menu engineering• Finding and launching all digital sales and marketing platforms• Eat bbq all over the country (tough work, but someone has to do it!)• ...and all the stuff you could imagine a VP of Marketing does, yep, that too. From 2014 to 2019 (5 years) Columbus, Ohio Metropolitan AreaBusiness System Specialist @ 7-Eleven Designed, developed, and managed company-wide business and operations systems:• Analyzed and improved business processes, then created training— used to train both senior leaders and more than 70,000 operations employees—to ensure ongoing success and excellent execution• Specialized in product category management, product assortment, sales forecasting, visual merchandising, inventory management and control, and quality assurance • Increased new manager retention and accelerated manager success by working with a team to design and develop a nine week long training curricula and lesson plans for all new store managers. • Created cognitive based learning games to make learning fun From 1998 to 2000 (2 years) Dallas/Fort Worth Area