Michelle Cleaver
Direct to Consumer Manager at JACOBS DOUWE EGBERTS | Birmingham, England, United Kingdom
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Michelle Cleaver is a seasoned Ecommerce Manager with a robust background in driving direct-to-consumer (DTC) strategies for global brands. Currently serving as the Head of Direct to Consumer at JACOBS DOUWE EGBERTS, Michelle is at the forefront of shaping the online presence and customer engagement for prominent coffee brands such as Tassimo and L'OR in the UK market. Her role involves not only overseeing the e-commerce platforms but also crafting innovative marketing communications that resonate with consumers and enhance brand loyalty.
Under Michelle's leadership, key projects have included the launch of targeted online advertising campaigns that leverage market analysis to identify consumer trends and preferences. This data-driven approach has enabled the team to optimize the customer journey, resulting in increased sales and improved customer satisfaction. Additionally, her expertise in event management and trade shows has played a crucial role in building brand awareness and fostering direct relationships with consumers.
Michelle's commitment to new business development is evident in her strategic planning initiatives, which focus on expanding the DTC channels and enhancing the overall shopping experience. By integrating cutting-edge e-commerce technologies and employing effective market planning strategies, she has successfully positioned JACOBS DOUWE EGBERTS as a leader in the competitive coffee market. Her ability to navigate the complexities of online retail, combined with her passion for delivering exceptional consumer experiences, makes her a pivotal figure in the evolution of DTC commerce within the industry.
Direct to Consumer Manager at JACOBS DOUWE EGBERTS in March 2021 to Present
Ecommerce Manager at Beiersdorf in June 2019 to March 2021
Digital & Ecommerce Marketing Manager at The Goodyear Tire & Rubber Company in August 2015 to June 2019
Marketing Manager at Truelux Group in July 2013 to August 2015
Marketing & Events Manager at Innovation Birmingham Ltd in April 2008 to March 2013
Marketing and Events Co-ordinator at Selfridges in August 2010 to January 2011
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Birmingham City University, First
City Technology College
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Marketing Strategy
Event Management
New Business Development
Account Management
Public Relations
Business Development
Social Media
Business Strategy
Project Management
Management
Business Planning
Negotiation
Product Development
Marketing Communications
Digital Marketing
Product Marketing
Marketing
Social Media Marketing
Competitive Analysis
Sales
Trade Shows
Budgets
Market Planning
Email Marketing
Online Marketing
Online Advertising
Marketing Management
B2B
Digital Strategy
Strategy
Digital Media
E-commerce
Market Analysis
Search Engine Optimization (SEO)
Product Management
E-commerce Optimization
Trade Marketing
B2C Marketing
Managing Accounts
Retail Marketing
Global Events
International Marketing
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Discover more about JACOBS DOUWE EGBERTSWhat is Michelle Cleaver email address?
Email Michelle Cleaver at [email protected] and [email protected]. This email is the most updated Michelle Cleaver's email found in 2026.
How to contact Michelle Cleaver?
To contact Michelle Cleaver send an email to [email protected] or [email protected].
What company does Michelle Cleaver work for?
Michelle Cleaver works for JACOBS DOUWE EGBERTS
What is Michelle Cleaver's role at JACOBS DOUWE EGBERTS?
Michelle Cleaver is Direct to Consumer Manager
What is Michelle Cleaver's Phone Number?
Michelle Cleaver's phone +44 ** **** *232
What industry does Michelle Cleaver work in?
Michelle Cleaver works in the Marketing and Advertising industry.
Michelle Cleaver Email Addresses
Michelle Cleaver Phone Numbers
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