As vice president of marketing, Meghan leads the content, product marketing and customer marketing strategy for HubSpot. Together with her teams, she's responsible for the company's blogs, podcast, and overall content strategy as well as the company's product launch and customer demand campaigns.
HubSpot all-in-one marketing software helps more than 15,000 companies in more than 85 countries attract leads and convert them into customers. A pioneer in inbound marketing, HubSpot aims to help its customers make marketing that people actually love.
Specialties: Content marketing, product marketing, customer marketing, inbound marketing, analytics, public relations, lead generation, non-profit communications.
Vice President of Marketing @ From October 2015 to Present (1 month) Cambridge, MAProduct Marketing Director @ From May 2013 to Present (2 years 6 months) Cambridge, MAProduct Marketing Manager @ From June 2011 to Present (4 years 5 months) Cambridge, MAAdjunct Professor, College of Communication @ From August 2010 to Present (5 years 3 months) Advisor @ From January 2015 to Present (10 months) Greater Boston AreaAdvisor @ From January 2012 to Present (3 years 10 months) Marketing Manager @ From February 2011 to June 2011 (5 months) Senior Director, Communications @ From September 2006 to January 2011 (4 years 5 months) Director, Communications @ From 2006 to June 2010 (4 years) Communications Manager @ From September 2006 to August 2007 (1 year) Summer Associate @ From 2006 to 2006 (less than a year) Office Manager @ From 2003 to 2005 (2 years)
Masters, Communications @ Boston University From 2004 to 2006 B.A., English @ Boston College From 1999 to 2003 Meghan Anderson is skilled in: Social Media, Product Marketing, Analytics, Online Marketing, Blogging, Email Marketing, SEO, Copywriting, Digital Marketing, Inbound, Inbound Marketing, Nonprofit Technology, Marketing Analytics, Content Marketing, Non-profits, SEM, Integrated Marketing, Marketing Communications, Nonprofits, Lead Generation, Social Media Marketing, Marketing, Project Management, Public Speaking, Management, Content Development, Start-ups, Mentoring, Team Leadership
Websites:
http://hubspot.com,
http://blog.hubspot.com,
http://www.keaneyanderson.com