Proven entrepreneur, co-founder of one of the “SaaS Unicorns” (companies with >$1B market cap). Currently co-founder and CEO of Engagio, an account-based marketing platform.
Marketing technology innovator, with leadership roles at Marketo, Epiphany and Xchange, plus board/advisory roles at Scripted, Newscred, and Optimizely.
Thought leader and evangelist, speaker at conferences including Dreamforce, MarketingProfs B2B, Marketing Operations Executive Summit, OMS, and the Marketing Nation Summit. Blogger and author of numerous e-books including Definitive Guides to Marketing Automation, Engaging Email Marketing, and Marketing Metrics & Analytics.
MBA, Stanford Business School (honors) and BA in Physics, Harvard University (honors).
Specialties: Marketing automation, predictive analytics, account-based marketing, demand generation.
CEO and Co-Founder @ Engagio is building an all-in-one account based marketing automation platform to engage accounts and deepen sales-and-marketing alignment.
With Engagio, you will be able to understand target accounts, orchestrate integrated account plans, and prove the impact of your ABM efforts.
Want to be among the first to hear about our beta program? Sign up at www.engagio.com and we'll let you know! From March 2015 to Present (10 months) San Francisco Bay AreaCo-Founder and VP Marketing @ Co-Founder of Marketo, the leader in marketing automation software (SaaS). Helped build the business to $150M revenue, 700+ employees, 4,000 customers, and a $1B+ IPO.
Served as Chief Marketing Officer (CMO) from inception to May 2011 ($30M annual revenue run rate). Managed a 55-person team (marketers and sales development reps) and a $12.0 million budget. Architect of Marketo’s hyper-efficient revenue engine, driving up to 80% of pipeline. Named a Top 10 CMO for companies under $250M by The CMO Institute.
Content Marketing / Thought Leadership: Pioneer and expert in the use of social media and content marketing; recognized as an industry thought leader and influencer. Author of multiple Definitive Guide e-books including Marketing Automation, Engaging Email Marketing, and Marketing Metrics & Analytics.
Product: Defined vision and product requirements for flagship marketing automation, sales insight, and revenue analytics solutions. Developed Marketo’s branding and positioning, strategy, and messaging. From November 2005 to February 2015 (9 years 4 months) San Francisco Bay AreaVice President @ Drove Epiphanys transformation from a horizontal, product-oriented organization to a focused, industry solution-oriented company. Grew license revenue from targeted solutions by 210% and pipeline by 350% (compared to the two years prior).
Built and led a high-performance team recognized across the company for driving bottom-line results. This team was responsible for:
Solution Development: Defining market strategy and product positioning; developing targeted, repeatable solutions aimed at specific buyers in core industries
Core Market Revenue: Aligning with Sales and SI partners to drive business at key accounts
Communication: Evangelizing solution value and customer success to press and analysts
Go-to-Market: Maintaining competitive intelligence; creating solution oriented sales tools; managing pricing and packaging; marketing to and with partners From January 1999 to September 2005 (6 years 9 months) Sr. Director of Marketing and Analytic Applications @ Primary business owner for Epiphanys flagship marketing and analytic solutions. Responsible for all aspects of product vision and strategy, product marketing, and product management. Led products from launch in 1999 to become the leading solution with over 300 customers; top ratings from Gartner and Forrester; and the highest scores for market share and functionality.
Vision: Created a compelling vision for marketing-centric CRM through intelligent interactions. Drove awareness into the marketplace through whitepapers, press placements, and analyst briefings.
Product Management: Managed team that coordinated end-to-end product management process from initial conception through design and development and launch; managing OEM and partner relationships; and ongoing sales enablement and customer support. From January 1999 to August 2005 (6 years 8 months) Consultant @ Summer position. Developed financial model and valuation scenarios as part of a small BCG team responsible for launch of a business-to-consumer e-commerce venture to sell items for the home. From June 1998 to August 1998 (3 months) Consultant @ Boutique strategy consulting firm focused on customer value management. Xchange, a leading campaign management company (now part of Amdocs), was spun out of this company. From October 1995 to August 1997 (1 year 11 months) Consultant @ Designed, executed, and led strategic analyses in a team environment, focused primarily on CRM in the credit card, retail banking, and insurance industries. From August 1994 to September 1995 (1 year 2 months)
MBA, Business @ Stanford Graduate School of Business From 1997 to 1999 AB, Physics @ Harvard College From 1990 to 1994 Jon Miller is skilled in: Demand Generation, Sales Enablement, SEO, Marketing ROI, Online Marketing, Lead Generation, Marketing Automation, Online Advertising, ROMI, Marketing Strategy, B2B Marketing, Marketing Analytics, Marketing, Social Media, Content Marketing
Websites:
http://www.jonmiller.com/,
http://blog.marketo.com/author/jon-miller