Marketing & Events Director at The Owl Drug Company
San Diego, California
Designer & Renovation Project Manager @ A Stylish Life, California • Source new clients through networking events, trade shows and online social media marketing platforms• Develop residential designs for remodel projects. Create design boards, source furniture, fabrics, materials and art/accessories to client's taste and budget for upscale residential, vacation and commercial properties• Negotiate with and manage installers,...
Designer & Renovation Project Manager @ A Stylish Life, California • Source new clients through networking events, trade shows and online social media marketing platforms• Develop residential designs for remodel projects. Create design boards, source furniture, fabrics, materials and art/accessories to client's taste and budget for upscale residential, vacation and commercial properties• Negotiate with and manage installers, contractors, vendors and deliveries to ensure projects are top-quality, on time, and on budget• Create unique branding and clear, concise copy for entrepreneurs' websites, social media and marketing collateral SERVICES• Virtual Decor Services• Interior Styling & Decorating• Lifestyle Staging (photo and video shoots)• Weddings• Branding for Startups and Entrepreneurs• Website Creation or Refresh• Cohesive Content Creation & Editing Greater San Diego AreaMarketing & Events Director @ The Owl Drug Company • Launch new venue with ownership team by sourcing and collaborating with top industry experts to create a new brand, food and cocktail menus, and business plan• Lead interior design updates and manage subcontractors to update historic space• Spearhead all efforts of omni-channel marketing with a focus on creative content creation, social media, online and print advertising, collateral, vendor management, special events, and merchandising• Continuously identifies new growth and brand experience opportunities to deliver long and short-term business goals• Lead campaign development and implementation across the organization• Coordinate events between clients and venue • Develop new target audiences to enhance ongoing business performance• Manage media planning and content calendar, update website regularly• Provide strategic direction to all creative work• Collaborate on the strategy, planning and execution of promotions and special events• Track marketing results and make alterations as needed • Remain current on marketing trends, including website, social, print, interactive and video• Coordinate quality control and pricing negotiations with 3rd party vendors and design team for marketing collateral and apparel• Create content for use by outside Public Relations and Graphic Design firms• Manage relationships with advertising partners, showing discretion with digital and print campaign creation and budgeting• Manage team's email marketing efforts, website updates across all venues, and SEO• Develop sponsorship packages, coordinate sponsorship initiatives and maintain relationships with existing charitable and festival contacts From November 2018 to September 2019 (11 months) 602 Broadway Ave, San Diego, CA 92101Group Manager @ Crowe PR (Public Relations) • Cultivate business development opportunities and maintain favorable client relationships by tracking and delivering goal-exceeding results• Pitch local, national and international press contacts on behalf of clients to secure earned media placements in relevant multimedia channels• Initiate and maintain friendly press relationships to facilitate client placements and drive continued ideas and content to press• Manage initiatives surrounding social influencer strategy ensuring market relevance from ideation to implementation• Build influencer relationships and negotiate terms appropriate to each client's goals and budget• Drive strategic brand partnerships to maximize brand awareness and drive sales • Identify and facilitate overall brand as well as C-level appearances at influential event and speaking opportunities to increase brand affinity and showcase leadership as subject matter experts in their field • Work in partnership with internal and external teams to identify, build and execute well-rounded programs to increase each brand’s visibility across the industry• Create unique contributed content on behalf of clients for publication in trade publications• Support development of junior team members to facilitate career goals and increase industry acumen • Draft PR tools including press materials, messaging documents, recaps and KPI objectivesBrands: VIVOBAREFOOT, Endeavor Hospitality Group, Skrewball Peanut Butter Whiskey, Callaway Golf and 5 Southern California Kimpton Hotel locations. From August 2018 to October 2018 (3 months) Greater San Diego AreaMarketing Director @ Social Syndicate Social Syndicate is a San Diego-based restaurant development and marketing company with a track record of revitalizing and creating popular and profitable restaurant brands. • Spearhead all efforts of omni-channel marketing with a focus on creative content creation, social media, online and print advertising, collateral, vendor management, special events, and merchandising• Continuously identifies new growth and brand experience opportunities to deliver long and short-term business goals• Lead campaign development and implementation across the organization• Coordinate efforts between departments and with the restaurants on multiple projects simultaneously • Develop new target audiences to enhance ongoing business performance• Manage media planning and content calendar• Lead development of marketing team, providing coaching to peers and direct reports• Provide strategic direction to all creative work• Collaborate on the strategy, planning and execution of promotions and special events• Track marketing results and create detailed after-action reviews inclusive of comprehensive analysis• Remain current on marketing trends, including website, social, print, interactive and video.• Coordinate quality control and pricing negotiations with 3rd party vendors and design team for marketing collateral and apparel.• Create content for use by outside Public Relations and Graphic Design firms• Manage relationships with advertising partners, showing discretion with digital and print campaign creation and budgeting• Manage team's email marketing efforts, website updates across all venues, and SEO• Develop sponsorship packages, coordinate sponsorship initiatives and maintain relationships with existing charitable and festival contacts From July 2017 to August 2018 (1 year 2 months) San Diego, CaliforniaMarketing Contractor, International Casual Furnishings and Accessories Market @ Merchandise Mart Properties, Inc. • Organize multiple awards competitions and furniture gallery displays in exhibit space • Assist with events and award contests• Arrange logistics of Premier Buyer Program and First Time Buyer Program• Respond to exhibitor and attendee requests• Create on-site collateral for events at Market • Update web site• Create and distribute logistical spreadsheets for timely setup, trafficking and tear down procedures From August 2008 to October 2008 (3 months) Greater Chicago AreaAccount Coordinator @ 361 Experiential, a Draftfcb Company • Prepare account service-related documents such as meeting agendas, meeting reports, proposals and other client communications and correspondence• Review vendor quotes• Verify production specs• Coordinate leadership travel and expense report management• Creating and/or providing feedback on project estimates and timelines• Fielding and processing internal information requests From March 2008 to June 2008 (4 months) Greater Chicago AreaCreative Communications Coordinator @ PARIO, Inc. • Ensure projects are completed successfully, on time and on budget• Organize creative communications for traditional and new media projects • Facilitate all vendor relations, negotiations and contracts • Cast talent, locate studios, video and photography shoot locations• Draft and edit video trailer/teaser scripts and create storyboards• Support internal marketing efforts and lead special projects• Provide copywriting and marketing, including press releases, white papers, promotional materials, presentations, creative concepts, and brochure designs• Source and recruit talent to grow expanding new media and technical staff• Plan and execute a wide-range of events including: trade shows, banquets, recruitment events, formal affairs, catering services, speaker seminars, and international group excursions From March 2005 to December 2006 (1 year 10 months) Greater Atlanta AreaFine Jewelry Sales Associate @ Nordstrom • Set and achieve personal sales goals while supporting the goals of the team• Re-merchandise and focus on visual displays• Greet customers in a timely, professional and engaging manner• Educate customers on products• Provide honest and confident feedback to customers • Build lasting relationships with customers • Consistently seek new fashion and product knowledge • Work as a team player to ensure each customer receives the best service possible From May 2004 to February 2005 (10 months) Kansas City, Missouri AreaProduction Manager @ PARIO, Inc. • Event planning of meetings, conventions, banquets, fund raisers, and excursions • Coordinate trade show booths and collateral• Manage vendor and client relations with exceptional professional interpersonal communication • Serve as Production Manager (logistical coordination) on large scale off-site video productions, photo shoots, and studio video sessions • Recruit, secure and supervise talent for video, print and voice over work • Organize media projects and lead special projects on award-winning interactive communications, marketing and learning materials (won five Summit International Awards in Interactive Media)• Collaborate with multiple teams comprised of content developers, instructional designers, and subject matter experts to complete client deliverables• Facilitate media buying while managing large budgets • Project manage traditional and interactive/online campaigns • Develop marketing campaigns in core creative team • Collaborate with editors, programmers and interactive designers to create • Manage and source digital asset libraries of imagery, video, audio clips for internal and client projects• Write and proof: press releases, white papers, promotional materials, presentations, award submissions, RFP documents, creative concepts and brochure designs From March 2009 to April 2014 (5 years 2 months) Home Office in San Diego | Atlanta Headquarters
A Stylish Life, California
Designer & Renovation Project Manager
Greater San Diego Area
The Owl Drug Company
Marketing & Events Director
November 2018 to September 2019
602 Broadway Ave, San Diego, CA 92101
Crowe PR (Public Relations)
Group Manager
August 2018 to October 2018
Greater San Diego Area
Social Syndicate
Marketing Director
July 2017 to August 2018
San Diego, California
Merchandise Mart Properties, Inc.
Marketing Contractor, International Casual Furnishings and Accessories Market
August 2008 to October 2008
Greater Chicago Area
361 Experiential, a Draftfcb Company
Account Coordinator
March 2008 to June 2008
Greater Chicago Area
PARIO, Inc.
Creative Communications Coordinator
March 2005 to December 2006
Greater Atlanta Area
Nordstrom
Fine Jewelry Sales Associate
May 2004 to February 2005
Kansas City, Missouri Area
PARIO, Inc.
Production Manager
March 2009 to April 2014
Home Office in San Diego | Atlanta Headquarters
• Source new clients through networking events, trade shows and online social media marketing platforms• Develop residential designs for remodel projects. Create design boards, source furniture, fabrics, materials and art/accessories to client's taste and budget for upscale residential, vacation and commercial properties• Negotiate with and manage installers, contractors, vendors and deliveries to ensure projects are top-quality, on... • Source new clients through networking events, trade shows and online social media marketing platforms• Develop residential designs for remodel projects. Create design boards, source furniture, fabrics, materials and art/accessories to client's taste and budget for upscale residential, vacation and commercial properties• Negotiate with and manage installers, contractors, vendors and deliveries to ensure projects are top-quality, on time, and on budget• Create unique branding and clear, concise copy for entrepreneurs' websites, social media and marketing collateral SERVICES• Virtual Decor Services• Interior Styling & Decorating• Lifestyle Staging (photo and video shoots)• Weddings• Branding for Startups and Entrepreneurs• Website Creation or Refresh• Cohesive Content Creation & Editing
What company does Jess Eystad work for?
Jess Eystad works for A Stylish Life, California
What is Jess Eystad's role at A Stylish Life, California?
Jess Eystad is Designer & Renovation Project Manager
What industry does Jess Eystad work in?
Jess Eystad works in the Marketing and Advertising industry.
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