Tayane Moisyn

Tayane Moisyn is a seasoned Senior Marketing Analyst at Ábaco Brasil, bringing over eight years of experience in the urban planning sector, specifically within medium-sized enterprises. Her expertise lies in the strategic planning and execution of marketing initiatives, where she effectively bridges the gap between operational management and creative marketing solutions. At Ábaco Brasil, Tayane plays a pivotal role in managing a diverse portfolio of projects, ensuring that marketing campaigns not only align with the company's objectives but also resonate with target audiences.

One of her key responsibilities includes overseeing social media management, where she crafts engaging content and analyzes performance metrics to optimize reach and engagement. Tayane's proficiency in digital marketing extends to the operationalization of social media and Google Ads, where she meticulously tracks and interprets data to refine strategies and enhance ROI. Her analytical skills are complemented by her ability to conduct market research, providing valuable insights that inform competitive analysis and strategic positioning.

In addition to her marketing acumen, Tayane excels in team leadership, effectively coordinating her team's workflow and managing project timelines to ensure seamless execution. Her role also encompasses budget management for marketing materials and support for various corporate events, showcasing her versatility and commitment to driving brand visibility. With a strong foundation in channel management and pre-sales strategies, Tayane Moisyn continues to be an invaluable asset to Ábaco Brasil, leveraging her skills to foster growth and innovation in the urban planning industry.