Steve Koroll

Steve Koroll currently serves as the Industry Engagement Advisor at GS1 Canada, where he plays a pivotal role in fostering collaboration and innovation within the supply chain standards landscape. In this capacity, Steve leverages his extensive expertise in retail, account management, and business development to facilitate the adoption of GS1 standards across various sectors, with a particular focus on the evolving Cannabis industry. His deep understanding of barcoding, imaging, and data entry processes for recreational and medical Cannabis products enables him to develop comprehensive requirements and standards that enhance traceability, compliance, and supply chain efficiency.

Within his role, Steve is instrumental in engaging industry stakeholders—ranging from licensed producers to retailers—to ensure seamless integration of GS1 standards into their operations. His background in inventory management and customer service equips him with the skills necessary to address complex supply chain challenges, streamline product identification, and improve data accuracy. By aligning industry needs with global standards, Steve helps organizations optimize their inventory management, reduce errors, and improve overall customer satisfaction.

Moreover, Steve’s expertise in social media marketing and business strategy complements his technical skills, allowing him to effectively communicate the value of standardized practices and foster industry-wide adoption. His proactive approach to industry engagement ensures that GS1 Canada remains at the forefront of supply chain innovation, supporting the Cannabis sector’s growth and regulatory compliance. With a strong focus on developing tailored standards and fostering strategic partnerships, Steve Koroll continues to contribute significantly to the advancement of supply chain standards and industry excellence in Canada.