Stephen Amiet
Head of Sales Operations & Customer Experience (CX) at Carlton & United Breweries | Greater Melbourne Area
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Stephen Amiet currently serves as the National Sales Manager (Coles) at Carlton & United Breweries (CUB), where he leverages his extensive expertise in FMCG sales, customer engagement, and strategic commercial planning to drive growth and market penetration within one of Australia's most competitive retail channels. In this pivotal role, Stephen oversees key account management and sales operations across Coles supermarkets, ensuring alignment with CUB’s brand objectives and revenue targets. His deep understanding of retail dynamics, shopper marketing, and consumer insights enables him to develop tailored sales strategies that resonate with modern consumers and optimize product placement, promotions, and merchandising initiatives.
A core focus for Stephen is enhancing customer experience (CX) through data-driven insights and digitally-enabled solutions. He leads efforts to streamline sales processes, improve delivery and stock visibility, and implement system changes that boost operational efficiencies. His leadership in transforming customer contact channels—shifting towards more digital and self-service options—has resulted in improved service levels and stronger retailer relationships. Stephen’s expertise in sales management, capability building, and commercial planning ensures that his team remains agile and responsive to market trends, while his focus on customer-centric strategies fosters long-term loyalty and brand equity.
Throughout his career, Stephen has demonstrated a keen ability to navigate complex multi-channel environments, integrating retail, on-premise, and key account strategies to maximize sales opportunities. His multi-disciplinary background in sales, marketing, and customer insight positions him as a strategic leader capable of driving sustainable growth and delivering impactful commercial outcomes in the highly competitive FMCG landscape.
Head of Sales Operations & Customer Experience (CX) at Carlton & United Breweries in November 2023 to Present
Head of Strategy, Planning, Partnerships & Analytics at Carlton & United Breweries in July 2022 to November 2023
General Manager Sales - Southern (VIC/TAS/WA/SA/NT) at Carlton & United Breweries in October 2020 to July 2022
Adjacencies Director at Carlton & United Breweries in October 2018 to October 2020
Tech Sales and RTM Director at Carlton & United Breweries in November 2016 to October 2018
Senior Commercial Planning Manager at Carlton & United Breweries in October 2015 to November 2016
General Manager, Sales Transformation and Capability at Carlton & United Breweries in July 2015 to October 2015
National Sales Operations Manager at Carlton & United Breweries in September 2012 to October 2015
Sales Lead – Integration at Carlton & United Breweries in January 2012 to September 2012
Sales Manager Victoria - Retail at Carlton & United Breweries in April 2011 to January 2012
National Sales Manager (Coles) at Carlton & United Breweries in April 2009 to April 2011
General Manager (Mobiles) – Australia, NZ & Pacific Isles at Motorola Mobility in October 2008 to April 2009
National Sales Manager (Mobiles) at Motorola Mobility in March 2008 to October 2008
National Marketing Manager (Mobiles) at Motorola Mobility in March 2006 to March 2008
National Account Manager (Telstra) at Motorola Mobility in March 2005 to March 2006
National Account Manager (Telstra) at Sony Mobile Communications in November 2002 to March 2005
Product & Brand Marketing Manager (Mobiles) at Ericsson in April 2000 to November 2002
Marketing (PR) Manager - Mercedes Benz Finance at Mercedes-Benz Australia in April 1999 to April 2000
Marketing Executive at Nomad Telecommunications in March 1997 to April 1999
General Manager at Energetix Apparel in March 1993 to March 1997
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Caulfield Grammar School
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Telecommunications
Marketing
Mobile Telephony
Marketing Management
Key Account Development
Brand Management
Channel Partners
Key Account Management
Sales
FMCG
National Accounts
Sales Operations
Customer Insight
Forecasting
Sales Management
Direct Sales
Trade Marketing
Team Leadership
Product Marketing
Strategy
Account Management
Shopper Marketing
Competitive Analysis
B2B
P&L Management
Pricing
Product Development
Segmentation
Categorization
Alcoholic Beverages
Retail
Marketing Strategy
Pricing Strategy
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Discover more about Carlton & United BreweriesWhat is Stephen Amiet email address?
Email Stephen Amiet at [email protected]. This email is the most updated Stephen Amiet's email found in 2026.
How to contact Stephen Amiet?
To contact Stephen Amiet send an email to [email protected]. (updated on March 17, 2025)
What company does Stephen Amiet work for?
Stephen Amiet works for Carlton & United Breweries
What is Stephen Amiet's role at Carlton & United Breweries?
Stephen Amiet is Head of Sales Operations & Customer Experience (CX)
What is Stephen Amiet's Phone Number?
Stephen Amiet's phone (**) *** *** 407
What industry does Stephen Amiet work in?
Stephen Amiet works in the Consumer Goods industry.
Stephen Amiet Email Addresses
Stephen Amiet Phone Numbers
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