Solana Cuevas

Solana Cuevas currently serves as the Vice President of Growth Services at Shake Again, where she leverages her extensive expertise to drive scalable operational strategies that fuel startup growth and market expansion across Latin America and beyond. In her role, Solana spearheads innovative initiatives that blend automation, data-driven insights, and cross-functional alignment to optimize service delivery and operational efficiency. Her leadership in implementing AI-powered tools has transformed routine processes, enabling teams to focus on strategic initiatives such as customer acquisition, market penetration, and product development.

At Shake Again, Solana’s key projects include developing integrated growth frameworks that harness digital marketing, social listening, and e-commerce strategies to enhance brand visibility and customer engagement. Her proficiency in marketing digital campaigns and her strategic reflexivity have been instrumental in designing tailored solutions that resonate with diverse markets. She also champions a culture of continuous improvement and collaboration, fostering a mindset of innovation within multidisciplinary teams. Her expertise in negotiation and campaign management ensures the seamless execution of initiatives that align with business objectives and deliver measurable results.

With over a decade of experience, Solana has built a reputation for transforming operational processes through technology adoption and structural change. Her skills in operations management, strategic marketing, and control de versiones have consistently contributed to reducing production times and improving service quality. As a leader, she emphasizes the importance of social listening and data analytics to inform decision-making, ensuring Shake Again remains agile and competitive in a rapidly evolving industry landscape. Her holistic approach to growth and operational excellence makes her a key driver of Shake Again’s ongoing success and innovation.