Philip S
Vice President of Global Brand Marketing - Crunchyroll at Sony Pictures Entertainment | Los Angeles Metropolitan Area
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As the Vice President of Global Brand Marketing at Crunchyroll, a subsidiary of Sony Pictures Entertainment, Philip S. brings a wealth of experience and a deep passion for cultivating and promoting passion brands within the dynamic landscape of anime and entertainment. In his current role, Philip leads comprehensive global marketing initiatives that span corporate branding, theatrical marketing, and subscription video on demand (SVOD) strategies. His expertise in brand development and go-to-market strategy allows him to effectively navigate the complexities of reaching diverse audiences, ensuring that Crunchyroll's offerings resonate with both dedicated fans and new viewers alike.
Philip's role involves cross-functional oversight, collaborating closely with creative teams, communications, social media, consumer insights, and partnerships to craft compelling narratives that elevate the Crunchyroll brand. His strategic approach to advertising and segmentation has been instrumental in driving engagement and loyalty among the most discerning audiences in the entertainment industry. By leveraging consumer insights and data analytics, he develops targeted campaigns that not only enhance brand visibility but also foster a deeper connection with fans around the globe.
Under Philip's leadership, key projects have included innovative marketing campaigns for highly anticipated anime releases and strategic partnerships that expand Crunchyroll's reach into new markets. His commitment to team leadership and creative development ensures that his teams are empowered to push boundaries and explore unconventional marketing tactics. With a career dedicated to honoring and amplifying passion brands, Philip S. continues to shape the future of anime marketing at Crunchyroll, making it a vibrant hub for fans and creators alike.
Vice President of Global Brand Marketing - Crunchyroll at Sony Pictures Entertainment in August 2023 to Present
Head of Global Brand - MOBA at Riot Games in August 2020 to August 2023
Head of Marketing at LINE Corp in February 2019 to June 2020
Global Marketing Lead at 20th Century Studios in December 2017 to February 2019
Strategic Consultant at Freelance in February 2017 to December 2017
Head of Strategy & Planning at Battery in November 2014 to December 2016
Global Marketing Director at Warner Bros. Entertainment Group of Companies in November 2008 to July 2014
Senior Global Brand Manager at 2K Games in February 2008 to November 2008
Global Brand Manager at Capcom in October 2006 to February 2008
Digital Planning at Team One in February 2006 to October 2006
Marketing Manager at Square Enix in January 2003 to February 2006
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Brand Development
Integrated Marketing
Go-to-market Strategy
Brand Management
Advertising
Strategy
Brand Architecture
Copywriting
Media Planning
Branding & Identity
P&L Management
Digital Strategy
Segmentation
Communications Planning
Digital Marketing
Strategic Consulting
Content Strategy
Retail
Team Leadership
Cross-functional Team Leadership
Strategic Partnerships
Creative Developement
Consumer Insight
Customer Journey Mapping
Monetization
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Discover more about Sony Pictures EntertainmentWhat is Philip S email address?
Email Philip S at [email protected]. This email is the most updated Philip S's email found in 2026.
How to contact Philip S?
To contact Philip S send an email to [email protected]. (updated on February 17, 2024)
What company does Philip S work for?
Philip S works for Sony Pictures Entertainment
What is Philip S's role at Sony Pictures Entertainment?
Philip S is Vice President of Global Brand Marketing - Crunchyroll
What is Philip S's Phone Number?
Philip S's phone (**) *** *** 628
What industry does Philip S work in?
Philip S works in the Marketing & Advertising industry.
Philip S Email Addresses
Philip S Phone Numbers
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