Mat Nelson
Director of Demand Generation at U.S. Retirement & Benefits Partners | Wilbraham, Massachusetts, United States
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Mat Nelson serves as the Director of Demand Generation at U.S. Retirement & Benefits Partners (USRBP), where he leverages his extensive expertise in multi-channel marketing and business development to drive strategic growth initiatives. In this pivotal role, Mat is responsible for creating and executing national marketing campaigns that effectively fill the sales funnel for USRBP's diverse suite of products and services, including Benefits Services, Municipal Plans, and individual financial planning solutions. His innovative approach to demand generation not only enhances brand differentiation but also significantly boosts revenue streams.
With a keen focus on operations management and market research, Mat meticulously analyzes market trends and customer insights to inform his strategies. He is adept at building and vetting the MarTech stack, ensuring that the tools and technologies employed align with the company's objectives and enhance overall efficiency. Mat's collaborative spirit shines through as he coordinates the design and production of creative resources, fostering a cohesive brand narrative across all platforms.
His proficiency in business intelligence and budget management allows him to optimize marketing expenditures while delivering measurable results. Mat's commitment to customer service and account management ensures that client needs are met with precision, further solidifying USRBP's reputation as a leader in the retirement and benefits sector. As a creative and client-focused professional, Mat Nelson continues to drive impactful marketing solutions that resonate with target audiences and propel USRBP's mission forward.
Director of Demand Generation at U.S. Retirement & Benefits Partners in September 2023 to Present
Director of Marketing Strategy-Government Savings and ABLE at Ascensus in May 2021 to September 2023
Director-Digital Marketing, Client Acquisition, Brand and Advertising at MassMutual in May 2012 to May 2021
Director International Marketing and Third Party Distribution Support at MetLife in May 2006 to May 2012
Strategic Alliance Consultant-Third Party Distribution Development at MassMutual in August 2002 to May 2006
Marketing Consultant-Third Party and Financial Planning at MassMutual in September 2001 to August 2002
Associate Director of Business Projects-Group Benefits at MassMutual in December 2000 to August 2002
Assistant Director, Large Corporate Markets (GVUL, GUL, COLI & BOLI) at MassMutual in November 1998 to December 2000
Account Analyst-Whole Life and Variable Universal Life at Merrill Lynch in December 1995 to November 1998
Associate Service Representative- Variable Annuities and Fixed Annuities at Phoenix Home Life in August 1994 to December 1995
Registered Representative at Equitable in June 1993 to August 1994
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University of Phoenix, Masters Degree, January 2003 to January 2005
Western New England College, Bachelor of Arts, January 1989 to January 1993
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Customer Acquisition
Multi-Channel Marketing
Creative Strategy
Digital Marketing
Insurance
Strategy
Management
Marketing
Financial Planning
Strategic Planning
Analysis
Marketing Strategy
Business Analysis
Budgets
Wealth Management
Business Planning
Strategic Financial Planning
Operations Management
Financial Analysis
Direct Marketing
Analytics
Competitive Intelligence
Customer Relations
Business Strategy
Sales Management
Market Research
Forecasting
Managerial Finance
Strategy Development
Planning
New Business Development
Business Intelligence
Account Management
Business Management
Budget Management
Product Marketing
Marketing Management
Market Analysis
Sales Support
Market Planning
Salesforce.com
Excel
PowerPoint
Customer Service
Executive Management
Problem Solving
Team Leadership
Marketing Communications
Annuities
Microsoft Outlook
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Discover more about U.S. Retirement & Benefits PartnersWhat is Mat Nelson email address?
Email Mat Nelson at [email protected], [email protected] and [email protected]. This email is the most updated Mat Nelson's email found in 2026.
What is Mat Nelson phone number?
Mat Nelson phone number is 1-413-744-4866.
How to contact Mat Nelson?
To contact Mat Nelson send an email to [email protected], [email protected] or [email protected]. If you want to call Mat Nelson try calling on 1-413-744-4866. (updated on July 19, 2022)
What company does Mat Nelson work for?
Mat Nelson works for U.S. Retirement & Benefits Partners
What is Mat Nelson's role at U.S. Retirement & Benefits Partners?
Mat Nelson is Director of Demand Generation
What industry does Mat Nelson work in?
Mat Nelson works in the Financial Services industry.
Mat Nelson Email Addresses
Mat Nelson Phone Numbers
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