Lucas Kessler
Executive Director at Catalina USA | Lincoln, Nebraska, United States
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As the Executive Director at Catalina USA, Lucas Kessler is at the forefront of transforming how brands leverage data to drive impactful marketing strategies. With a robust background in executive leadership and digital marketing, Lucas is adept at harnessing Catalina's unparalleled 1:1 point-of-sale deterministic shopper database, which encompasses over 400 million shopper IDs. This extensive data resource empowers Lucas to forge strategic partnerships across agencies, retailers, and consumer packaged goods (CPG) brands, creating tailored solutions that resonate with target audiences.
Lucas's expertise in data mining and data modeling allows him to extract actionable insights from complex datasets, enabling brands to optimize their marketing efforts and enhance customer engagement. By integrating third-party data sets and media solutions, he enhances the effectiveness of Catalina's full suite of media and measurement solutions, ensuring that clients not only reach their audiences but also understand their behaviors and preferences.
Key projects under Lucas's leadership have included innovative campaigns that leverage advanced data analytics to drive sales and improve return on investment for clients. His strategic vision and commitment to data-driven decision-making have positioned Catalina as a leader in the advertising landscape, helping brands navigate the ever-evolving market dynamics. With a passion for marketing strategy and a keen eye for emerging trends, Lucas continues to inspire teams to push the boundaries of what's possible in the intersection of data and creativity, ultimately delivering measurable results that elevate brand performance.
Executive Director at Catalina USA in October 2023 to Present
Director Team Lead at Catalina USA in August 2020 to October 2023
Sr. Director Data and Media Solutions at Catalina USA in July 2019 to August 2020
Regional Director Data and Media Sales at Catalina USA in February 2016 to July 2019
Mid Market Media Sales at Yahoo in September 2012 to February 2016
Branch Manager at Enterprise in January 2012 to January 2016
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University of Nebraska at Omaha, Bachelor of Science - BS, August 2026
Hastings College, Bachelor of Science - BS, August 2026
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Executive Leadership
Director level
Advertising
Data Mining
Data Modeling
Digital Marketing
Data Analysis
Marketing Strategy
Salesforce.com
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Discover more about Catalina USAWhat is Lucas Kessler email address?
Email Lucas Kessler at [email protected]. This email is the most updated Lucas Kessler's email found in 2026.
How to contact Lucas Kessler?
To contact Lucas Kessler send an email to [email protected]. (updated on August 27, 2024)
What company does Lucas Kessler work for?
Lucas Kessler works for Catalina USA
What is Lucas Kessler's role at Catalina USA?
Lucas Kessler is Executive Director
What is Lucas Kessler's Phone Number?
Lucas Kessler's phone (402) ***-*134
What industry does Lucas Kessler work in?
Lucas Kessler works in the Marketing & Advertising industry.
Lucas Kessler Email Addresses
Lucas Kessler Phone Numbers
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