Lance Mald
Co-founder, Chief Marketing Officer at SYP! | Weston, Connecticut, United States
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Lance Mald is a dynamic force in the advertising and media landscape, currently serving as the Co-founder and Chief Marketing Officer at SYP! (Share Your Passion). With a wealth of experience and a proven track record of success, Lance has established himself as an award-winning senior creative leader who excels in branding, multi-platform strategic development, and content creation. At SYP!, he is at the forefront of revolutionizing how businesses engage with their customers through social media, transforming mere likes and shares into tangible rewards that foster loyalty and community.
Under Lance’s leadership, SYP! has launched several key projects that exemplify his expertise in digital strategy and social media marketing. One notable initiative is the development of a comprehensive loyalty program that incentivizes users to promote their favorite businesses, effectively bridging the gap between online engagement and offline consumer behavior. This innovative approach not only enhances brand visibility but also drives measurable results for businesses, creating a win-win scenario for both consumers and brands.
Lance’s proficiency in brand architecture and management allows him to craft compelling narratives that resonate across digital, mobile, and traditional platforms. His strategic mindset ensures that every campaign is not just about reaching audiences but about building lasting relationships that translate into loyalty and advocacy. With a keen eye for emerging trends in online advertising and mobile marketing, Lance continues to push the boundaries of what is possible in branded entertainment, making SYP! a leader in the social media loyalty space. Through his vision and expertise, Lance Mald is not just shaping the future of marketing; he is redefining it.
Co-founder, Chief Marketing Officer at SYP! in May 2019 to Present
CMO at Counterpointe Sustainable Real Estate llc in November 2017 to January 2019
Acting CMO at Kryogenesis Inc. in March 2015 to October 2017
Creative Strategy Consultant at Time Inc. in October 2015 to May 2016
CMO at MövMobile in January 2014 to March 2015
Executive Creative Director North America at Avon in November 2010 to December 2013
Chief Creative Officer at Time Inc in January 2006 to January 2010
Chief Creative Officer at Ten United in January 2003 to January 2006
CEO & Chief Creative Officer at EPB in January 2000 to January 2002
Founding partner, Creative Director, Brand Architect at THWAP! Network in January 2000 to October 2000
EVP Executive Creative Director at Campbell-Ewald/West in January 1995 to January 2000
Sr VP Creative Director at Saatchi & Saatchi Advertising in January 1989 to January 1995
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MIT Sloan Executive Education
Trinity College-Hartford
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Creative Strategy
Creative Direction
Integrated Marketing
Advertising
Digital Media
Digital Marketing
Digital Strategy
Social Media
Marketing Management
Direct Marketing
Social Media Marketing
Marketing
Brand Development
Business Strategy
Web Design
Art Direction
Interactive Advertising
Interactive Marketing
Online Advertising
Television
Brand Architecture
Brand Management
Mobile Marketing
Content Strategy
New Media
Outdoor Advertising
Direct Mail
Corporate Branding
Marketing Communications
Strategy
Video
Copywriting
Management
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Discover more about SYP!What is Lance Mald email address?
Email Lance Mald at [email protected], [email protected], [email protected] and [email protected]. This email is the most updated Lance Mald's email found in 2026.
What is Lance Mald phone number?
Lance Mald phone number is +12032162639.
How to contact Lance Mald?
To contact Lance Mald send an email to [email protected], [email protected], [email protected] or [email protected]. If you want to call Lance Mald try calling on +12032162639. (updated on August 27, 2024)
What company does Lance Mald work for?
Lance Mald works for SYP!
What is Lance Mald's role at SYP!?
Lance Mald is Co-founder, Chief Marketing Officer
What industry does Lance Mald work in?
Lance Mald works in the Marketing & Advertising industry.
Lance Mald Email Addresses
Lance Mald Phone Numbers
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