Current

At Current, we believe in real lives over lifestyles. We create genuine connections between brands and people to change behavior and move brands forward. Our proprietary approach uncovers truths about people that reflect how they really live and behave. We translate those insights into strategic public relations, digital and social media campaigns that people are drawn to, support and share because they represent them in genuine, authentic ways.The Current team collaborates across four US offices – New York, Chicago, Los Angeles and San Francisco – offering clients a boutique agency experience that’s backed by a deep bench of resources through our parent company, the Interpublic Group. We create award-winning work for a variety of Fortune 500 companies, including The Clorox Company and Samsung.