Clare Melcher
Senior Director, Marketing Brand Connections & Media at The North Face, a VF Company | Denver Metropolitan Area
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Clare Melcher serves as the Senior Director of Brand Connections & Media at The North Face, a VF Company, where she leverages her extensive expertise in integrated marketing and brand management to drive impactful strategies that resonate with outdoor enthusiasts. In her current role, Clare leads a comprehensive full-funnel paid media strategy that encompasses brand awareness, performance marketing, and retail initiatives across the Americas. Her strategic vision not only enhances The North Face's brand presence but also accelerates growth through innovative cross-channel digital marketing strategies.
Clare's diverse skill set is instrumental in orchestrating dynamic campaigns that engage consumers at every touchpoint, from email and mobile marketing to organic social media and community engagement. By building cohesive cross-channel journeys, she ensures that The North Face maintains a strong connection with its audience, fostering brand loyalty and community involvement. Her leadership in events and experiential marketing further amplifies the brand's mission, creating memorable experiences that resonate with both new and existing customers.
With a keen understanding of the outdoor apparel industry and a passion for brand building, Clare excels in harnessing the power of digital strategy and online advertising to elevate The North Face's market position. Her results-driven approach and ability to cultivate high-performing teams make her a pivotal force in the company's marketing landscape, driving not just sales but a deeper connection to the brand's core values of exploration and sustainability.
Senior Director, Marketing Brand Connections & Media at The North Face, a VF Company in July 2023 to Present
Director, Paid Media at The North Face, a VF Company in April 2021 to June 2023
Senior Manager, Digital Performance Marketing at The North Face, a VF Company in March 2019 to March 2021
Account Director at The Integer Group in February 2019 to March 2019
Account Supervisor at The Integer Group in November 2016 to January 2019
Account Manager/Supervisor at Digitas North America in May 2015 to October 2016
Senior Account Executive at Digitas North America in August 2013 to April 2015
Assistant Account Manager at Venables Bell and Partners in July 2012 to July 2013
Account Management Intern at Sterling-Rice Group in January 2011 to June 2012
Law Intern at Boog & Cruser, P.C. Attorneys at Law in May 2010 to December 2010
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University of Colorado at Boulder - Leeds School of Business, B.S. degree in Business Administration
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Integrated Marketing
Digital Media
E Commerce
Digital Marketing
Marketing
Advertising
Product Development
Brand Management
Analytics
Interactive Advertising
Social Media Marketing
Email Marketing
Digital Strategy
Online Advertising
Strategic Brand Management
Marketing Strategy
Interactive Marketing
Search Engine Marketing (SEM)
Media Planning
Management
Cross-functional Team Leadership
Leadership
Marketing Research
Brand Innovation
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Discover more about The North Face, a VF CompanyWhat is Clare Melcher email address?
Email Clare Melcher at [email protected] and [email protected]. This email is the most updated Clare Melcher's email found in 2026.
How to contact Clare Melcher?
To contact Clare Melcher send an email to [email protected] or [email protected]. (updated on May 06, 2024)
What company does Clare Melcher work for?
Clare Melcher works for The North Face, a VF Company
What is Clare Melcher's role at The North Face, a VF Company?
Clare Melcher is Senior Director, Marketing Brand Connections & Media
What is Clare Melcher's Phone Number?
Clare Melcher's phone (**) *** *** 492
What industry does Clare Melcher work in?
Clare Melcher works in the Marketing & Advertising industry.
Clare Melcher Email Addresses
Clare Melcher Phone Numbers
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