Caroline Kite
Enterprise ABM Manager at Swoogo | Boston, Massachusetts, United States
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Caroline Kite currently serves as the Enterprise ABM Manager at Swoogo, where she leverages her extensive expertise in account-based marketing to drive strategic growth and deepen client relationships within complex enterprise accounts. In her role, Caroline spearheads targeted ABM programs that align sales and marketing efforts, ensuring personalized engagement strategies that resonate with high-value prospects. Her deep understanding of digital marketing, demand generation, and sales enablement enables her to craft highly effective campaigns that not only generate new pipeline but also foster long-term account expansion.
At Swoogo, Caroline's focus extends beyond traditional marketing tactics; she employs data-driven insights and innovative content strategies to optimize event marketing initiatives, whether virtual or in-person. Her proficiency with tools like 6sense and her experience in enterprise marketing allow her to identify key account signals, tailor messaging, and execute multi-channel campaigns that accelerate the buyer journey. Her expertise in managing complex stakeholder landscapes and orchestrating cross-functional teams ensures seamless execution of integrated marketing programs.
Previously, Caroline established the North America ABM program at Blue Yonder, which within just 18 months generated $65M in new pipeline, significantly improving sales and marketing alignment. Her proven track record of delivering measurable results through strategic account engagement, combined with her skills in content strategy and digital marketing, positions her as a key driver of Swoogo’s growth initiatives. Caroline’s ability to translate industry insights into actionable marketing strategies makes her a valuable asset in the competitive SaaS event management space, helping organizations maximize their event marketing ROI and achieve their business objectives.
Enterprise ABM Manager at Swoogo in March 2025 to Present
Senior Manager, ABM & Demand Generation at Cloudflare in January 2024 to March 2025
Senior Manager, Account-Based Marketing - Emerging Markets at Cloudflare in March 2023 to January 2024
Head of ABM, Strategic Accounts & Enterprise Expansion at Zuora in February 2023 to March 2023
Head of ABM, Strategic Accounts at Zuora in September 2022 to February 2023
Senior Manager, Account-Based Marketing, North America at Blue Yonder in October 2021 to September 2022
Manager, Account-Based Marketing at Blue Yonder in January 2020 to October 2021
Director, Enterprise Marketing & ABM Strategy at PipelineIQ in October 2019 to February 2020
Manager, Account-Based Marketing Programs at PipelineIQ in July 2018 to October 2019
Industry Marketing Specialist at UKG in January 2017 to January 2018
Corporate Communications Specialist at UKG in January 2015 to January 2017
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Boston College, Bachelor’s Degree
Andover High School
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Industry Marketing
Account Segmentation
Campaign Orchestration
Strategic Account Marketing
6sense
Account-Based Marketing
Executive Engagement
Event Marketing
Direct Mail Marketing
Executive Marketing
Campaign Strategy Development
Team Management
Teamwork
Content Strategy
Sales Enablement
Content Marketing
B2B Marketing
Digital Marketing
Demand Generation
Communication
Management
Enterprise Marketing
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Discover more about SwoogoWhat is Caroline Kite email address?
Email Caroline Kite at [email protected] and [email protected]. This email is the most updated Caroline Kite's email found in 2026.
How to contact Caroline Kite?
To contact Caroline Kite send an email to [email protected] or [email protected]. (updated on May 16, 2025)
What company does Caroline Kite work for?
Caroline Kite works for Swoogo
What is Caroline Kite's role at Swoogo?
Caroline Kite is Enterprise ABM Manager
What is Caroline Kite's Phone Number?
Caroline Kite's phone (413) ***-*420
What industry does Caroline Kite work in?
Caroline Kite works in the Information Technology & Services industry.
Caroline Kite Email Addresses
Caroline Kite Phone Numbers
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