Beth Zindel
Senior Director, Marketing Operations at Aspect Software | Atlanta Metropolitan Area
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Beth Zindel, as the Senior Director of Marketing Operations at Aspect Software (now part of Alvaria), plays a pivotal role in driving the company's marketing efficiency and strategic growth. In her current capacity, Beth oversees a dynamic team responsible for optimizing marketing automation platforms, enhancing reporting and analytics capabilities, and enabling the marketing organization with the right tools and processes. Her leadership ensures that marketing initiatives are data-driven, scalable, and aligned with overall business objectives, fostering a culture of continuous improvement and innovation.
Beth’s expertise extends across a broad spectrum of marketing operations disciplines, including program management, digital marketing management, and CRM integration. She has been instrumental in implementing Salesforce.com as a core platform for customer relationship management, enabling seamless lead management, campaign tracking, and sales alignment. Her deep understanding of marketing automation tools allows her to streamline campaign execution, improve lead nurturing, and enhance customer engagement strategies.
A key focus for Beth is fostering collaboration across marketing functions and with shared services such as Sales Operations and Finance, ensuring that budgets are effectively managed and that project workflows are optimized for efficiency. Her experience in cloud computing and competitive analysis further supports her ability to leverage technology and market insights to refine marketing strategies.
Through her leadership, Beth Zindel continues to empower her team to deliver measurable results, improve marketing ROI, and support the company's growth objectives. Her strategic approach to marketing operations, combined with her technical expertise and collaborative mindset, positions her as a vital driver of Aspect/Alvaria’s success in a competitive contact center and customer experience industry.
Senior Director, Marketing Operations at Aspect Software in May 2024 to Present
Senior Director, Digital Marketing at Alvaria Inc in May 2021 to May 2024
Senior Director, Digital Marketing at Aspect Software in December 2015 to April 2021
Marketing Operations Manager at Aspect Software in October 2008 to December 2015
Product Manager - Operations at Aspect Software in November 2006 to October 2008
Product Marketing Manager (Concerto, became Aspect) at Aspect Software in February 2004 to November 2006
Director of Marketing (Melita, became Concerto) at Aspect Software in May 2003 to May 2004
Product Marketing Manager (Divine, Inc/bankruptcy, new Melita founded from assets) at Aspect Software in October 2001 to February 2003
Senior Product Manager, Director of Product Management (Melita / eShare, became Divine, Inc.) at Aspect Software in January 1999 to October 2001
Vice President at Still Current Development in January 1994 to January 1999
Project Manager/Director of Research at Still Current Design in January 1992 to January 1994
Director of Research at Greater Syracuse Chamber of Commerce in January 1989 to January 1992
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Syracuse University - Maxwell School, MPA
Le Moyne College, Bachelor of Arts
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Program Management
Event Management
Project Management
Reporting & Analysis
Budget Management
Marketing Operations Management
Digital Marketing Management
Analytical Skills
Marketing Automation
Demand Generation
SaaS
Lead Generation
Sales Enablement
Multi-channel Marketing
Go-to-market Strategy
CRM
Solution Selling
Salesforce.com
Channel
Enterprise Software
Product Marketing
Channel Partners
Analytics
Product Management
Partner Management
Cloud Computing
Competitive Analysis
Sales Process
Strategic Partnerships
Customer Experience
Marketing Management
Professional Services
B2B Marketing
Call Centers
B2B
Business Alliances
Pre-sales
Vendor Management
Direct Marketing
Business Intelligence
Cross-functional Team Leadership
Unified Communications
Software as a Service (SaaS)
Contact Centers
Customer Relationship Management (CRM)
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Discover more about Aspect SoftwareWhat is Beth Zindel email address?
Email Beth Zindel at [email protected] and [email protected]. This email is the most updated Beth Zindel's email found in 2026.
How to contact Beth Zindel?
To contact Beth Zindel send an email to [email protected] or [email protected]. (updated on April 30, 2025)
What company does Beth Zindel work for?
Beth Zindel works for Aspect Software
What is Beth Zindel's role at Aspect Software?
Beth Zindel is Senior Director, Marketing Operations
What is Beth Zindel's Phone Number?
Beth Zindel's phone (**) *** *** 339
What industry does Beth Zindel work in?
Beth Zindel works in the Information Technology & Services industry.
Beth Zindel Email Addresses
Beth Zindel Phone Numbers
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