Will Porter

Chief Financial Officer at Aura | Greater Boston

About Will Porter

Will Porter serves as the Chief Financial Officer at Aura, where he leverages over 30 years of extensive experience in finance, accounting, tax, HR, and operations to drive the company's strategic vision and operational excellence. At Aura, a leader in low-code platforms for product lifecycle management, Will is instrumental in overseeing financial planning and analysis, ensuring that the company’s financial health aligns with its ambitious growth objectives. His expertise in mergers and acquisitions has been pivotal in identifying and executing strategic partnerships that enhance Aura's market position and expand its innovative capabilities.

Currently, Will is spearheading key projects aimed at optimizing operational efficiency and scalability within the organization. His leadership in fundraising initiatives has successfully secured vital capital that fuels Aura's ongoing development of flexible, upgradeable solutions that empower businesses to adapt and thrive in an ever-evolving landscape. By fostering a culture of collaboration across disciplines, Will ensures that critical product data and processes are seamlessly integrated, enhancing the overall user experience on the Aras platform.

Will’s diverse background, which includes a mix of public and privately held companies, equips him with a unique perspective on the challenges and opportunities faced by organizations of all sizes. His strategic mindset, coupled with a deep understanding of SaaS business models, positions him as a key driver of Aura's financial strategy and long-term success. As he continues to navigate the complexities of the tech industry, Will remains committed to building resilient organizations that are well-prepared for the future.

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