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Stephanie Swanson

Business Development, Sales and Marketing Leader - FTE or Contract Consulting

Business Development, Sales & Marketing Leader

Minneapolis, Minnesota

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Stephanie Swanson's Email Addresses & Phone Numbers

Stephanie Swanson's Work Experience

Aidia Consulting

Business Development, Sales and Marketing Leader - FTE or Contract Consulting

Greater Minneapolis-St. Paul Area

Nilfisk, Inc. - US Sales Company

Strategic Business Development Manager

August 2014 to November 2014

Greater Minneapolis-St. Paul Area


Director of Marketing - International

February 2005 to February 2014

St. Paul, MN USA

Stephanie Swanson's Education

Cardinal Stritch University

Master of Business Administration (MBA), Business Administration and Management, General

University of Wisconsin-Stout

Bachelor of Science (B.S.), Home Economics in Business

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Stephanie Swanson's Estimated Salary Range

About Stephanie Swanson's Current Company

Aidia Consulting

Consulting on a project basis. Business Development, Channel Development and Sales Execution Services for Profitable Growth. Strategic Marketing with extensive experience in product and project management across industries.Strategic Planning FacilitationSales Execution Planning and Roll-OutSales and Marketing Metrics and ROI DevelopmentNew Product Pipeline PlanningProduct Management and Marketing Process ImprovementTeam Evaluation, Coaching, and TrainingGo-to-Market Strategy to ExecutionI can help...

Frequently Asked Questions about Stephanie Swanson

What company does Stephanie Swanson work for?

Stephanie Swanson works for Aidia Consulting

What is Stephanie Swanson's role at Aidia Consulting?

Stephanie Swanson is Business Development, Sales and Marketing Leader - FTE or Contract Consulting

What is Stephanie Swanson's personal email address?

Stephanie Swanson's personal email address is st****[email protected]

What is Stephanie Swanson's business email address?

Stephanie Swanson's business email address is s****[email protected]

What is Stephanie Swanson's Phone Number?

Stephanie Swanson's phone (218) ***-*452

What industry does Stephanie Swanson work in?

Stephanie Swanson works in the Food & Beverages industry.

About Stephanie Swanson

📖 Summary

Business Development, Sales and Marketing Leader - FTE or Contract Consulting @ Aidia Consulting Consulting on a project basis. Business Development, Channel Development and Sales Execution Services for Profitable Growth. Strategic Marketing with extensive experience in product and project management across industries.Strategic Planning FacilitationSales Execution Planning and Roll-OutSales and Marketing Metrics and ROI DevelopmentNew Product Pipeline PlanningProduct Management and Marketing Process ImprovementTeam Evaluation, Coaching, and TrainingGo-to-Market Strategy to ExecutionI can help you and your team drive more revenue while being more efficient in your operations. Contact me and let's discuss where you are and where you'd like to go. I'd love to help. Greater Minneapolis-St. Paul AreaStrategic Business Development Manager @ Nilfisk, Inc. - US Sales Company LED INTEGRATION OF PRIVATE LABEL BRANDS Migrated distribution from independent facility to existing business distribution center. Worked collaboratively to minimize disruption to customers and ensure sustainable order processing was in place with customer service and supply chain. Retained 100% of customers.MANAGED CUSTOMER AND PRODUCT PORTFOLIOResponsible for maintaining relationships and delivery for 10 accounts and 50+ made-to-stock finished goods. Influenced leadership to allocate resources to Private Label strategies. Developed and launched 6 new products for our largest customer by partnering with Product Management and Engineering.DEVELOPED AND IMPLEMENTED PROCESS IMPROVEMENT STRATEGIESCoached and Mentored Brand Manager to form a cross functional team to develop new private label processes to reduce time to market by HALF. EXECUTIVE RECOMMENDATION"Stephanie is a true professional that operates with passion and delivers results. When Stephanie started, she inherited a lot of urgent situations. We risked losing our largest customer and our operations team was in the process of moving the warehouse that we used for fulfilling their orders. She saved that account through balancing the detailed tasks of project management with the big picture tasks of pulling together people from very separate functions. After salvaging that customer and establishing standard processes in her first year she spent time collaborating with the rest of the sales and marketing team to set the stage for adding new customers. In 2016 she grew the private label business by 14% through adding new products and new customers." Jonathan Kingsbury - VP of Sales From August 2014 to November 2014 (4 months) Greater Minneapolis-St. Paul AreaDirector of Marketing - International @ Ecolab DEVELOPED GLOBAL GROWTH STRATEGY AND EXECUTION PLANLed business development and growth strategies for the Institutional business in Asia Pacific and Latin America. Sized market opportunity by conducting primary and secondary research in-country. Identified best opportunities for long term sustainable growth. Influenced management and aligned team and resources to go after the biggest bets. Launched new dishmachine rental programs in China and Mexico.DIRECTED INNOVATION PIPELINE PLANS AND REGIONAL PRODUCT LAUNCHESDirected innovation plans and program launches for top selling product platforms globally. Collaborated with global platform leaders and R&D to ensure regional specs and voice of customer were captured and championed early in the development process. Launched global products locally and achieved sales and cost savings targets.CONTINUOUS IMPROVEMENT CHAMPION TO FACILITATE GROWTH AND IMPROVE SPEED TO MARKETCreated a robust framework and tools to use internationally to improve product strategy, supply chain, logistics, profitability planning, sales and service model to create execution plans for consistency and improved return on invested capital across the regions when launching products and programs.EXECUTIVE RECOMMENDATION"Stephanie has a genuine passion for international teams. She knows how to lead across cultures and get things done with remote associates. She is able to craft strategy, and then apply it to diverse regions and situations; from concept to implementation on the ground activating local teams." Nicolas Granucci - VP & General Manager From February 2005 to February 2014 (9 years 1 month) St. Paul, MN USASr. Marketing Manager - International @ Ecolab CROSS CULTURAL LEADER AND SALES DRIVERCompleted expat assignment in Tokyo. Leading the local team to launch a differentiated program to grow sales and share. Built local Marketing and Sales team capabilities by training in areas of talent development, strategic planning, innovation pipeline planning and sales force enablement.CROSS FUNCTIONAL TEAM AND PROJECT MANAGEMENT EXCELLENCEDeveloped mobile sales and service platform (CRM) with IT to help the sales force deliver service and merchandise value consistently across the regions, providing improved sales force productivity and automated service metrics to management.RECEIVED 2010 MARKETER OF THE YEAR AWARDSelected by Senior Sales and Marketing leaders as “Marketer of the Year”. Awarded out of 300+ fellow Marketers for achievement in developing go-to-market strategies and implementation program execution plans resulting in sales growth in the Japan market. From October 2008 to June 2010 (1 year 9 months) Greater Minneapolis-St. Paul AreaSr. Marketing Manager - Long Term Care Segment @ Ecolab SEGMENT MARKETING TO CAPTURE GROWTH OPPORTUNITIESDeveloped customer-centric value proposition and program offering for the Long Term Care customer segment. Partnered with Corporate Accounts to develop customer acquisition and retention strategies and execution plans. DEVELOPED EXCEPTIONAL MARKETING COMMUNICATIONS AND SEGMENT SALES TOOLSShe created customized marketing programs for the top customer prospects to secure multi-year, sole source contracts. Won sole-source key national account by partnering with National Account Manager to customize offering and deliver on our value proposition.DEVELOPED GROWTH FOCUSED SHORT AND LONG TERM STRATEGIC PLANSLed the annual planning process for largest division after representing the division on the high profile Strategic Planning Process Team. Developed the annual Long Term Care segment strategy and action plan. From January 2008 to September 2008 (9 months) Greater Minneapolis-St. Paul AreaMarketing Manager - Institutional @ Ecolab QUICK STUDY DRIVING IMMEDIATE RESULTSManaged a highly complex FDA/GMP regulated product portfolio across multiple customer segments. Analyzed product portfolio for profitability and rationalization opportunities. LED CROSS-DIVISIONAL COLLABORATION TEAMIdentified opportunity to collaborate and find efficiencies across divisions to streamline formula portfolios and find opportunities for synergies and cost savings. Developed and executed strategic sales growth, innovation and profit improvement and rationalization plans – across divisions. PRODUCT DEVELOPMENT AND LAUNCH FOR GROWTHLaunched a new product portfolio coupled with new sales process for Long Term Care – a new customer segment. Developed program to capture the sales opportunity outside the sales team’s comfort zone which was traditionally the kitchen and laundry areas. NOMINATED FOR THE MARKETING EXCELLENCE AWARD FOR ACHIEVEMENT From February 2005 to December 2007 (2 years 11 months) Greater Minneapolis-St. Paul AreaCustom Brands National Account Manager @ Lube-Tech Successfully led cross-functional teams to deliver custom branded and Private labeled lubricants for OEMs to increase aftermarket sales in multiple distribution and retail channels. Account management and new business development success in a winning culture with aggressive growth goals. Lube-Tech produces custom brand high-performance lubricants and fluids for today’s world leaders in powersports, outdoor power equipment, industrial, marine and heavy equipment engines. Our mission is to create energy solutions that maximize your equipment's performance and life expectancy. From June 2018 to March 2020 (1 year 10 months) Greater Minneapolis-St. Paul AreaDirector of Business Development @ Silver King Reporting to the President to develop robust customer and product pipelines, delivering aggressive growth targets. At Silver King We’ve got Refrigeration Down Cold! Silver King’s parent company, Marmon Food, Beverage & Water Technologies Company, supports the global foodservice industry with innovative equipment and technologies for restaurants, hotels, cafeterias, and other commercial and institutional environments. From June 2017 to October 2017 (5 months) Greater Minneapolis-St. Paul AreaDirector of Sales Strategic Accounts | Marketing Leadership, B2B Business Development @ Nilfisk Reported to the Vice President Sales, led and grew multi-million dollar private label / OEM business. Delivered best products and brand experiences to major retail and distribution channel partners to meet the needs of thousands of capital equipment purchasing end-users. ACHIEVED B2B SALES GROWTH THROUGH DISTRIBUTION► Achieved double-digit growth by providing superior account management.► Prospected and closed new private label customers. Developed and provided value added exclusive branding programs. Achieved $1M in incremental sales through two new clients.COLLABORATED WITH AND INFLUENCED REGIONAL SALES FOR GROWTH► Engaged regional sales leaders to align team sales and service objectives against organizational goals. Measured performance via SalesForce.Com and sales metrics.DEVELOPED AND IMPLEMENTED PROCESS IMPROVEMENT STRATEGIES►Developed and implemented operational processes and best practices, ensuring supply chain efficiency and customer satisfaction with delivery performance. Accomplished marked improvements in lead times, inventory levels and customer metrics year over year.RECEIVED SUPPLIER OR THE YEAR AWARD► Received Supplier of the Year award from our largest customer after expanding their portfolio with six new machines, leading to 8% growth.EXECUTIVE RECOMMENDATION► "Stephanie was recruited to lead projects in a variety of different areas of the business. The projects assigned to her were of UNCOMMON COMPLEXITY, requiring a good deal of thought, ingenuity, deliberate planning and timely execution. She embraced the challenge with great enthusiasm, and delivered a quality product and outcome. We asked Stephanie to drive our private label business which would become a critical dimension of our growth strategy. The results were impressive and the foundation she built by working cross functionally with internal personnel, and with several key accounts, translated into a highly successful commercial platform."​ Jeff Barna, COO From 2015 to 2017 (2 years) Greater Minneapolis-St. Paul AreaSr. Marketing Manager @ Novartis PRODUCT DEVELOPMENT AND PORTFOLIO MANAGEMENT EXPERTISEManaged $150M product portfolio upstream and downstream Marketing. Managed P&L for two global product platforms $50 / $100M. Products sold through distribution and direct. Launched product into retail channel with Walgreens.DEVELOPED PRICING ANALYSIS TOOLS AND ROLLED OUT TO SALES AND MARKETINGAs Pricing and Contracts Supervisor identified need for tools to analyze total market basket approach to pricing to ensure profitability and price integrity in a highly regulated industry. Partnered with IT to develop pricing analytic tools and process to ensure profitability and price integrity with National and Government Accounts.QUICK STUDY DRIVING IMMEDIATE RESULTSStarted career with food manufacturer in Quality on the Production Floor and immediately worked to find opportunities to improve processes to solve out of spec issues. Developed package integrity quality assessment process tool and problem solving methodology for low acid, tetra packaging (new tech at time). Had a genuine curiosity to learn every aspect of plant operations and its effect on customer expectations and results. Set and achieved goal to move from production to sales/marketing. I have a full General Management perspective, from the ingredient/component level detail to the national chain need for total operational efficiency and performance. From June 1994 to January 2005 (10 years 8 months) Greater Minneapolis-St. Paul Area

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In a nutshell

Stephanie Swanson's Personality Type

Extraversion (E), Intuition (N), Feeling (F), Judging (J)

Average Tenure

3 year(s), 3 month(s)

Stephanie Swanson's Willingness to Change Jobs



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