General Manager / Sales Director @ SuperMedia LLC (formerly Idearc Media, Verizon Information Services, Reuben H. Donnelley)
Sales Performance Manager @ SuperMedia LLC (formerly Idearc Media, Verizon Information Services, Reuben H. Donnelley)
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Strategic sales executive offering 25+ years’ experience, specializing in digital and new media. Reputation for driving revenue growth. Transformative, cost-conscious sales leader, who’s managed multi-million dollar campaigns. Proven performance delivering revenue in declining markets. History of innovating new sales and marketing programs that surpassed all expectations. Experienced defining the sales plan, developing and leading sales managers, advancing
Strategic sales executive offering 25+ years’ experience, specializing in digital and new media. Reputation for driving revenue growth. Transformative, cost-conscious sales leader, who’s managed multi-million dollar campaigns. Proven performance delivering revenue in declining markets. History of innovating new sales and marketing programs that surpassed all expectations. Experienced defining the sales plan, developing and leading sales managers, advancing business growth, and building long-term performance. Proactive, persuasive, and adaptive, with broad, deep, hands-on experience. Inspire outside the box, contemporary approaches to addressing the gap between current and future, then articulating the vision and strategy to exceed enterprise commitments.
Search Engine Marketing (SEM)
Search Engine Optimization (SEO)
Social Media Management
Mobile Website Development
Landing Page Optimization
Internet Yellow Pages (IYP)
Large-Volume Sales Leadership (B2B & B2C)
Strategic Forecasting & Planning
Multi-Product Platform Development
Budget, P&L and Cost Management
Team Recruitment & Development
New Business Development
Client Relationship Management
Major Account Management
Account Retention & Expansion
Vice President of Digital Solutions @ Daily News Digital Solutions hosts a comprehensive internet marketing service that works to organize, establish, and manage the web presence of clients in the NYC metropolitan area. By utilizing industry leading techniques and research, Daily News Digital Solutions’ internet marketing services benefit from a cutting edge approach that is dynamic and effective. Customers will see their web presence swell from a campaign that utilizes multiple platforms of internet marketing.
Expand Your Customer Base – Expand your brand’s recognition and presence using a multifaceted, synergetic approach to internet marketing; including Search Engine Optimization (SEO), Search Engine Marketing (SEM), Social Media Marketing (SMM), Web Design & more.
Increase Web Visibility – Your personally assigned Search Engine Optimization Expert will dedicate the time and research necessary to excel in search engine results pages. Utilize Search Engine Marketing to directly interact with actively searching, potential customers.
Promote Your Business – Using Social Media Marketing Services, work to build a social media presence that stands out. Take advantage of the largest client pool on the internet with Facebook Marketing, actively stay in contact with customers in real time using Twitter Marketing, engage customers as an influencing authoritative voice using Blog Marketing, and understand what customers and industry watchers are saying about you with Reputation Management Services.
Focus On Your Target Market – Identify and engage your audience with the help of our Internet Marketing Consultants, and use precision and research to supplement your marketing campaign and maximize ROI. From July 2012 to Present (3 years 6 months) General Manager / Sales Director @ I principally directed sales of advertising and marketing solutions in this high-volume environment. My scope encompassed overseeing Media Consultants, District Sales Managers, and Sales Support in Northern New Jersey. I integrally guided growth in the $34 million product portfolio, including SEM (Google/Yahoo/Bing), SEO, social media, QR codes, reputation monitoring, Verizon YP, direct mail, Superpages.com, EveryCarListed.com, website development, and mobile. Additionally, I managed business operations, P&L, and expense control. I conceptualized and drove the sales strategy, managed by daily and weekly metrics, and provided coaching, mentoring, and training.
*** Increased current client spending $1.7 million, and captured $1.9 million in new business, meriting recognition as the #1 Division Manager in the New York / New Jersey region; also named the Travel Award winner.
*** Maintained the $4.9 million digital revenue portfolio, and in that, increased current clients’ revenue $905K, and generated $1.1 million in new business.
*** Led the organization in new media sales, specifically, solutions such as social media, mobile, reputation monitoring, and QR codes. From 2011 to January 2012 (1 year) Sales Performance Manager @ This role involved managing the performance of a team of Media Consultants, District Sales Managers, and Sales Support in Northern New Jersey. I articulated and implemented the sales strategy, evaluated metrics, and continually provided the team with professional coaching and development.
*** Defined a strategy to drive revenue through SuperMedia’s suite of digital marketing solutions, despite these products generating overall lower margin than other solutions.
*** Educated the sales force on approaches to present the value of larger digital programs, particularly when leveraged with print solutions, to deepen account penetration.
*** Elevated the Northern NJ region to #1 in 2011, to deliver double-digit gains. Became the only Division Manager who delivered positive growth. From 2010 to 2011 (1 year) District Sales Manager - Premise Sales Division @ I advanced to this position to oversee inside and outside media consultants across the New York metropolitan area, who sold digital media solutions in Superpages.com, Google/Yahoo/Bing, other SEM vehicles, videos, home, health, and beauty magazines, Verizon YP, and direct mail. My scope encompassed defining sales strategy, maintaining and growing existing business by adding value, and cultivating new business.
*** Maintained $6.9 million in revenue in print and digital media. Increased current clients’ spending $524K, and cultivated $624K in new business.
*** Generated $1.3 million in revenue from digital solutions, increasing current clients’ spending $313K, and capturing $177K in new business. From 2001 to 2010 (9 years) District Sales Manager - Telephone Sales Division @ I provided key sales leadership, strategy, and team management in several territories in the NY metropolitan region.
*** Transformed the Bronx region from -2% losses to +14% growth in 1 year, through employing a combined focus on growing existing accounts and capturing new sales.
*** Led the team to deliver an unparalleled 65% growth in the Bronx and Queens territories, largely by conducting training and development for individual representatives, and providing expertise on closing high-dollar accounts.
*** Recognized for highest overall growth and sales net in 2002: 232% of quota in the Bronx. Also, won Highest Net Gain 2003: 34.8% in the Bronx, and Highest Overall Growth 2007 in Brooklyn. From September 2000 to July 2001 (11 months) Major Account Manager @ In this role I strategically consulted with mid- and high-level B2B and B2C clients to develop inventive marketing and advertising campaigns, across integrated print and online vehicles. This work involved uncovering new business opportunities, and providing consistently excellent customer service, to deepen relationships with the account base. Additionally, I managed creative marketing projects from concept through delivery. I continually monitored key accounts to ensure strategy and performance met or exceeded objectives; also, evaluated and communicated performance data results with clients to guide future direction.
*** Generated $1.8 million in new advertising revenue for the Verizon Yellow Pages and Superpages.com, and drove 16% growth in the existing customer base, amounting to nearly $300K.
*** Diamond Eagle Award Winner, for delivering sales to goal quota of 237.7%, and exceeding defined objectives for 1 full year.
*** Won the 2000 President's Achievement Award, for a #3 nationwide ranking, after demonstrating exceptional sales results within 1 year of hire. From 1999 to 2000 (1 year) Vice President of Sales and Operations @ In this role I conceptualized innovative local and national marketing and advertising solutions for Division 1, 2, and 3 college sports teams. Clients included Harvard, Columbia, Fordham, Manhattan College, Stonybrook, Adelphi, Montclair State, Long Island University, and Pace University. I strategically drove new project development: engaged in outbound cold calling to capture new clients, consulted with team athletic directors and university officials to articulate objectives - raise awareness, heighten profile, increase attendance, and build revenue. Also, I generated leads for potential business sponsorships, to financially support these sports media magazines. I managed 15 sales staff.
*** Strategically expanded business revenue from $10K to $500K, and from 2 magazines to, ultimately, media projects for 30+ college and university athletic teams.
*** Formulated a marketing plan for the Long Island University men’s basketball team, which integrally contributed to increases in attendance, team motivation, and performance, and within 2 years, a spot in the NCAA tournament. From 1992 to 1999 (7 years) Advertising Sales Director @ In this role, I provided display advertising and marketing solutions for the largest local newspaper in the Bronx. My scope chiefly encompassed generating leads, outbound cold calling to establish new clientele, prospecting calls, sales presentations, and ad design. I built excellent long-term client relationships, to perpetuate repeat business. I propelled revenue to $30K in less than 1 year, and expanded the classified advertising section from less than 6 ads to more than 3 pages in less than 1 year. From 1991 to 1993 (2 years)
Michael Flaminio is skilled in: Digital Media, Digital Marketing, Integrated Marketing, Online Advertising, Advertising, Strategy, Social Media Marketing, SEM, SEO, Lead Generation, New Business Development, Cold Calling, Sales Management, Business Development, Sales
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