New Business Director @ Heading up business development and marketing at LIDA, the digital and direct agency within the M&C Saatchi Group and Campaign's 'Customer Engagement Agency of the Year' for the last two years running (2013 & 2014). Reporting directly into the CEO and Chairman.
Notable wins include the Department for Business, Innovation & Skills, Land Rover (UK CRM & Retail), Alzheimer's Society, comparethemarket.com, John Lewis Financial Services, Oxfam, Camelot and Carnival UK (P&O Cruises and Cunard). From March 2014 to Present (1 year 10 months) London, United KingdomNew Business Manager @ From April 2013 to March 2014 (1 year) London, United KingdomNew Business Manager @ Managing the development and implementation of the agency’s new business and marketing programme, reporting directly into the CEO & Chairman.
Notable wins include Amazon, Philips, Regus, Vauxhall CRM, JustGiving and the £11m consolidated BTL account for Direct Line Group, the largest direct pitch of 2012: bit.ly/MRMMeteoriteDLG From September 2011 to April 2013 (1 year 8 months) London, United KingdomSenior Account Manager @ Senior AM on the Close Asset Management account, delivering integrated marketing across the direct and advisory businesses.
Also working on Start, the sustainability charity of HRH The Prince of Wales. Completed a four month secondment at Start, heading up the delivery of Start Today – an initiative to bring together some of the UK’s biggest brands to promote steps to more sustainable living. Working alongside CMOs from Aviva, B&Q, British Gas, EDF, Eurostar, IBM, More Th>n, M&S, P&G, Thames Water and Virgin Money. From March 2011 to September 2011 (7 months) London, United KingdomAccount Manager @ Working at Totem (specialist B2B agency within Engine) and Partners Andrews Aldridge. Delivering integrated marketing for clients including Alibaba.com, Coca-Cola Enterprises, Corinthia Hotels, Eurex, Neptune Investment Management, Rolls-Royce Motor Cars and Travelex. From January 2009 to March 2011 (2 years 3 months) London, United Kingdom
MA, Medieval History @ Durham University From 2007 to 2008 BA Hons, Politics @ Durham University From 2004 to 2007 Matt Lambert is skilled in: B2B, New Business Development, Integrated Marketing, Direct Marketing, Digital Media, Lead Generation, Social Media, Management, Digital Strategy, Digital Marketing
Websites:
http://www.lida.com