Chief Marketing Officer @ * Oversee 15-person business development, PR, events, publications and digital staff * Direct corporate partner sales and service with partners including Arena, AT&T, BMW, CeraVe, Marriott, Mutual of Omaha, Myrtha Pools, Omega, Phillips 66, Speedo and TYR * Lead consumer marketing programs such as SwimToday campaign and U.S. Olympic Trials marketing * Recent guest speaker for Advertising Age CMO Strategy Summit and Global Strategic Management Institute From August 2005 to Present (10 years 5 months) Colorado Springs, Colorado AreaAssociate Director, Entertainment Properties @ * Led consumer Internet marketing projects, including business development, strategic planning, editorial, creative and brand development From 2000 to 2005 (5 years) Colorado Springs, Colorado AreaDirector, Internet Marketing @ * Led consumer internet marketing for DVD titles such as The Matrix, Pokemon, Scooby-Doo, Humphrey Bogart, Stanley Kubrick Collection and more From 1999 to 2000 (1 year) Greater Los Angeles AreaManager of Online Projects @ * Created first in-house web site for USOC supervising design, content and marketing of site From 1997 to 1999 (2 years) Colorado Springs, Colorado AreaCommunications Coordinator @ * Assisted with sports information for USA Swimming National Team and overall organization From 1993 to 1997 (4 years) Colorado Springs, Colorado AreaSports Information Assistant @ * 1-year graduate assistanship in sports information office supporting football, basketball, swimming and other Olympic sports From 1992 to 1993 (1 year) Lafayette, Indiana AreaResearcher @ * 1-month role as researcher at the 1992 Olympic Games in Barcelona From 1992 to 1992 (less than a year) Barcelona Area, SpainStudent @ * Worked three years as student sports information assistant in the women's athletic department working on sports such as swimming and basketball (Note: Men's and women's departments were split at the time) From 1987 to 1992 (5 years) Fayetteville, Arkansas Area

Broadcast Journalism @ University of Arkansas at Fayetteville From 1987 to 1992 Matt Farrell is skilled in: Sports, Media Relations, Marketing Strategy, Fundraising, Facebook, Public Speaking, Advertising, Social Networking, Press Releases, Strategic Planning, Digital Marketing, Brand Development, Sponsorship, Sports Marketing, Public Relations