Experienced integrated marketing professional with over 15 years experience. Chief Innovation Officer at Ogilvy & Mather responsible for the strategic direction of the agency and member of the management team. Breadth of background includes all key aspects of Marketing Communications; Branding, Customer Engagement, Shopper, Digital and Advertising.

Chief Innovation Officer @ From 2012 to Present (3 years) London, United KingdomGroup Account Director @ From May 2010 to January 2012 (1 year 9 months) Account Director @ From March 2008 to July 2010 (2 years 5 months) London, United KingdomAccount Director @ From 2006 to 2008 (2 years) London, United KingdomAccount Manager @ From September 2003 to March 2006 (2 years 7 months) Graduate @ From May 1999 to July 1999 (3 months) Graduate @ From September 1998 to April 1999 (8 months)

BA, Marketing @ Southampton University From 2000 to 2003 Bradfield College From 1993 to 1998 Mark Lainas is skilled in: Digital Strategy, Integrated Marketing, Digital Marketing, eCRM, Relationship Marketing, Direct Marketing, Digital Media, Creative Strategy, Online Advertising, Advertising, Mobile Marketing, Email Marketing, Creative Direction, Customer Insight, Social Media Marketing, Brand Awareness, Direct Mail, Interactive Advertising