Marco Koeder
Co-Founder at Valuufy, Inc. | Tokyo, Tokyo, Japan
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Marco Koeder is a seasoned Marketing Manager at Philip Morris International, where he leverages over 20 years of expertise in digital media and mobile strategy to drive innovative customer experiences. With a robust background in marketing and consumer research, Marco is deeply entrenched in the Japanese mobile and digital landscape, making him a pivotal figure in shaping the company’s approach to customer engagement. His current role focuses on Customer Experience Management, where he meticulously analyzes user data to extract actionable insights that inform future marketing strategies.
One of Marco's key projects involves the development of communication strategies for the company’s loyalty program. By harnessing data-driven insights, he crafts compelling content ideas that resonate with members, ensuring that loyalty campaigns not only engage but also foster long-term relationships with customers. His ability to collaborate cross-functionally with various teams enhances the effectiveness of these campaigns, driving traffic and reinforcing Philip Morris International's brand identity.
Marco's expertise spans a wide array of skills, including B2B marketing, social media communications, and digital marketing. His strategic mindset and hands-on experience in market analysis and customer relationship management (CRM) empower him to create future solutions that align with evolving consumer needs. As an advisor for digital and mobile strategies, Marco is committed to pushing the boundaries of traditional marketing, ensuring that Philip Morris International remains at the forefront of the digital revolution in the tobacco industry.
Co-Founder at Valuufy, Inc. in June 2024 to Present
Marketing Manager at Philip Morris International in March 2020 to January 2024
Adjunct Professor at Temple University in January 2022 to February 2023
Digital Business Director at JWT in January 2015 to February 2020
Digital Marketing Group Director at MRM Worldwide in September 2011 to December 2014
Lecturer for eMarketing (MBA) at International University of Japan in October 2013 to August 2014
Director at Cyber Media K.K. in February 2001 to August 2011
Executive Director CyberMedia at Ad-comm Group in January 2001 to August 2011
advisor at MOCOM 2020 in January 2008 to January 2010
Consultant for T-Innovation at Deutsche Telekom in January 2006 to January 2007
Consultant at Siemens Mobile in January 2003 to January 2006
Marketing director at I-D Media AG/ID-TV in September 2000 to January 2001
Marketing manager at I-D Media AG in September 1999 to January 2000
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Marketing Activation
Presentations
Marketing Campaigns
B2B Marketing
Business Analytics
Web Analytics
Integrated Marketing
Email Marketing
Customer Experience Management
Strategic Partnerships
Digital Project Management
Brand Strategy
Marketing Automation
Social Media Communications
Product Strategy
Marketing Analytics
Multi-Channel Marketing
Content Marketing
Branding & Identity
Customer Journeys
Marketing Operations
Mobile Strategy
Customer Segmentation Strategy
Customer Marketing
Digital Transformation
Content Strategy
Customer Journey Mapping
Campaigns
Creativity and Innovation
Brand Identity
B2C
Competitive Landscape
Market Access
New Business Development
Consumer Insight
Strategic Marketing
Business Case Development
Communication
Data Analysis
Market Analysis
Brand Management
Analytical Skills
Business Strategy
Business Development
Analytics
Media & Entertainment
Japanese
Budgeting
Creative Problem Solving
Entertainment
Japanese Market
Key Performance Indicators
Mobile Marketing
Mobile Internet
Marketing Strategy
IPTV
Mobile TV
Digital TV
Digital Media
Mobile Advertising
Mobile Commerce
Strategy
Digital Marketing
Mobile Devices
E-commerce
Digital Strategy
Social Media Marketing
User Experience
Online Advertising
Brand Development
Marketing
Market Research
Social Media
Online Marketing
CRM
Advertising
Start-ups
Customer Relationship Management (CRM)
Organizational Leadership
Leadership
Executive Leadership
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What is Marco Koeder email address?
Email Marco Koeder at [email protected]. This email is the most updated Marco Koeder email found in 2026.
How to contact Marco Koeder?
To contact Marco Koeder send an email to [email protected]. (updated on November 04, 2024)
What company does Marco Koeder work for?
Marco Koeder works for Valuufy, Inc.
What is Marco Koeder's role at Valuufy, Inc.?
Marco Koeder is Co-Founder
What is Marco Koeder's Phone Number?
Marco Koeder's phone (**) *** *** 337
What industry does Marco Koeder work in?
Marco Koeder works in the Advertising Services industry.
Marco Koeder Email Addresses
Marco Koeder Phone Numbers
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