Image of Lara Kingwell

Lara Kingwell

Senior Product Marketing Manager - Skype for Mobile - Emerging Markets @ Skype

Senior Product Marketing Manager at Skype

London, United Kingdom

Ranked #1,093 out of 21,860 for Senior Product Marketing Manager - Skype for Mobile - Emerging Markets in United States

Section title

Lara Kingwell's Email Addresses & Phone Numbers

Lara Kingwell's Work Experience

Skype

Senior Product Marketing Manager - Skype for Mobile - Emerging Markets

April 2013 to Present

London, United Kingdom

Microsoft

Product Marketing Manager for Microsoft Office

September 2009 to April 2013

United Kingdom

Microsoft

Microsoft Academy for College Hires (MACH) Program

September 2009 to November 2011

United Kingdom

Lara Kingwell's Education

University of Kent

Bachelor's Degree Business Administration with a Year in Industry (Microsoft) with Honours (BBA Hons) First Class

2005 to 2009

Gordon's School

1998 to 2005

Lara Kingwell's Professional Skills Radar Chart

Based on our findings, Lara Kingwell is ...

Community-minded
Persuasive
Structured

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Based on our findings, Lara Kingwell is ...

52% Left Brained
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Lara Kingwell's Estimated Salary Range

About Lara Kingwell's Current Company

Skype

- Represents the voice of the user and industry to define and influence product direction and strategy. - Develops the value proposition and implements integrated go-to-market campaigns. - Drives user acquisition and engagement of the Skype for Mobile products. - Product Marketing Manager for Skype for iPhone and iPad from July 2014 - September 2015. - Product...

Frequently Asked Questions about Lara Kingwell

What company does Lara Kingwell work for?

Lara Kingwell works for Skype


What is Lara Kingwell's role at Skype?

Lara Kingwell is Senior Product Marketing Manager - Skype for Mobile - Emerging Markets


What is Lara Kingwell's personal email address?

Lara Kingwell's personal email address is l****[email protected]


What is Lara Kingwell's business email address?

Lara Kingwell's business email address is l*****@microsoft.com


What is Lara Kingwell's Phone Number?

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What industry does Lara Kingwell work in?

Lara Kingwell works in the Marketing and Advertising industry.


About Lara Kingwell

📖 Summary

Senior Product Marketing Manager - Skype for Mobile - Emerging Markets @ - Represents the voice of the user and industry to define and influence product direction and strategy. - Develops the value proposition and implements integrated go-to-market campaigns. - Drives user acquisition and engagement of the Skype for Mobile products. - Product Marketing Manager for Skype for iPhone and iPad from July 2014 - September 2015. - Product Marketing Manager for Skype for Windows Phone from April 2013 - July 2014. Blog Posts: http://blogs.skype.com/author/lara-kingwell From April 2013 to Present (2 years 9 months) London, United KingdomProduct Marketing Manager for Microsoft Office @ Product Launch Lead for Microsoft Office 2013 and Office 365: (January 2012 - April 2013) - Launched Office 2013, Office 365, SharePoint 2013, Lync 2013, Project 2013 and Visio 2013 to the UK market. - Created and coordinated the full marketing mix and launch strategy across sales, partner and services reaching consumer, SMB and Enterprise audiences. - Created and executed the integrated marketing campaign, including one of 4 worldwide day of launch events using experiential, social and digital experiences. Product Marketing Manager for Microsoft Project and Visio: (June 2010 - April 2012) - Created and coordinated sales, partner and marketing plans to drive the Project and Visio businesses in the UK. - Built and developed a sustainable partner eco-system. - Managed budgets,l business analytics, financial reporting, opportunity analysis and market reporting. Audience Marketing Manager for Microsoft Office: (September 2009 - June 2010) - Vice launch lead for Office 2010 in the UK, partnering on marketing mix strategy across consumer, SMB and enterprise audiences. - Managed the Office 2010 UK beta testing program and customer evidence programs. - Managed the Information Worker audience in the UK, evangelising Microsoft's products and services through digital engagements. From September 2009 to April 2013 (3 years 8 months) United KingdomMicrosoft Academy for College Hires (MACH) Program @ Completed the Microsoft Marketing graduate program, including training such as: - Kellogg School of Management on Marketing Course - Seattle. - Extensive training on impact & influence, negotiation, presentation skills and business strategy. - Developmental training programs delivered by the Microsoft Senior Leadership Team, including Microsoft CEO. From September 2009 to November 2011 (2 years 3 months) United KingdomMicrosoft Internship - Advertising Sales @ Multinational Sales Account Manager in Microsoft Advertising. (1 year internship and 1 year intern retainer programme) - Account Manager for Zenith Optimedia, MediaCom and Paramount. - Managed campaign delivery and optimisation. - Created and delivered advertising sales proposals for global brands. From July 2007 to June 2009 (2 years) Economic Researcher - Work Experience @ Placements in economic research and in FX sales. From December 2006 to January 2007 (2 months) Bachelor's Degree, Business Administration with a Year in Industry (Microsoft) with Honours (BBA Hons), First Class @ University of Kent From 2005 to 2009 Gordon's School From 1998 to 2005 Lara Kingwell is skilled in: Strategy, Product Marketing, SharePoint, Cloud Computing, Enterprise Software, Business Intelligence, Visio, Strategic Partnerships, Marketing, Mobile Devices, Management, SaaS, Go-to-market Strategy, Product Management, Digital Marketing


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In a nutshell

Lara Kingwell's Personality Type

Extraversion (E), Sensing (S), Feeling (F), Judging (J)

Average Tenure

2 year(s), 2 month(s)

Lara Kingwell's Willingness to Change Jobs

Unlikely

Likely

Open to opportunity?

There's 91% chance that Lara Kingwell is seeking for new opportunities

Lara Kingwell's Achievements

Microsoft Shining Star Award for Collaboration

Issued by Microsoft · March 2013

Microsoft Gold Star Award for Impact

Issued by Microsoft · January 2011

MACH Marketing Excellence Award for Outstanding Achievement

Issued by Microsoft · -

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