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Jeffrey Lin

Principal Designer

Product Design Director of Facebook Reality Labs' Experiences @ Facebook

United States

Section title

Jeffrey Lin's Email Addresses & Phone Numbers

Jeffrey Lin's Work Experience

Magic Leap

Principal Designer

July 2016 to May 2017

Fort Lauderdale, Florida

Magic Leap

Design Director

May 2017 to February 2018

Miami/Fort Lauderdale Area

Riot Games

Game Designer

February 2012 to October 2012

Santa Monica

Jeffrey Lin's Education

University of Washington

PhD, Cognitive Neuroscience

2009 to 2012

University of Washington

MSc, Cognitive Psychology

2008 to 2009

About Jeffrey Lin's Current Company

Magic Leap

Building and leading development teams creating innovative, compelling, and fun mixed reality experiences that could not exist on any other platform.

About Jeffrey Lin

đź“– Summary

Principal Designer @ Magic Leap Building and leading development teams creating innovative, compelling, and fun mixed reality experiences that could not exist on any other platform. From July 2016 to May 2017 (11 months) Fort Lauderdale, FloridaDesign Director @ Magic Leap Leading teams in the creation of the vision, strategy, and development of first generation mixed reality experiences. • Led cross-discipline teams in an incubator process that created 30 playable prototypes in 6 months across games, social, productivity, and education verticals.• Led a team that created 2 playable prototypes that helped secure $502 million in a Series D funding round.• Led a user research team that conducted end-to-end tests to iterate on product experiences.• Represented Magic Leap in the on-boarding of AAA development studios to help bootstrap their development efforts in mixed reality.• Led a design team that explored, iterated, refined then distilled design lessons in mixed reality into a Mixed Reality Design Best Practices Handbook. From May 2017 to February 2018 (10 months) Miami/Fort Lauderdale AreaGame Designer @ Riot Games Leading initiatives to ensure League of Legends has the most sportsmanlike community in online games.• Created Design Documents for Ranked Ladder Systems, Player Behavior Systems, Economy and Reward Systems, Progression Systems, Matchmaking Systems, Cooperative Play Systems and Onboarding Systems. From February 2012 to October 2012 (9 months) Santa MonicaResearch Scientist @ Valve Software Worked closely with Mike Ambinder on experiments in Left 4 Dead 2, Alien Swarm, Half-Life 2 and DOTA 2. Our goal was to conduct research that made games more fun.• Collaborated on a project that created a new AI for Left 4 Dead 2 that was driven by biofeedback signals from the player. From August 2010 to January 2012 (1 year 6 months) Bellevue, WAPhD @ University of Washington • Designed, programmed, and implemented experiments investigating how visual perception is represented in the brain. • Lead inventor on a team that developed a novel psychological method for digital advertising.Press Releases:• Time Magazine’s Health & Science Blog ( )• Public Library of Science Feature Synopsis ( )• University of Washington Press Release ( )• Science Editorial (2009), Volume 324, Page 1625.• Scientific American ( ) From September 2008 to January 2012 (3 years 5 months) Greater Seattle AreaResearch Assistant @ The University of British Columbia Research Assistant for Dr. James T. Enns' Vision Lab. From August 2006 to September 2007 (1 year 2 months) Lead Product Owner @ Riot Games Built and led development teams focused on building new systems and features for the award-winning PC game "League of Legends." • Created the strategy and vision for product teams on League of Legends.• Implemented Agile / Scrum for all development teams.• Created roadmaps that were executed successfully for ~50 feature releases in 2 years.• Presented reports and status to C-level executives.• Collaborated with Publishing and eCommerce to create marketing campaigns and launch plans.• Created HR/Talent initiatives that improved company culture, efficiency, and diversity.• Built teams from scratch in the LA office.• Collaborated with academic researchers around the world on original scientific research that was published in the fields of social & cognitive psychology, economics, neuroscience, and collective intelligence.Articles, Press Releases & Talks:• The Verge | How League of Legends can make the internet a better place.( • Wired | Curbing online abuse isn’t impossible. Here’s where we start.( )• | Riot Games’ Lead Game Designer of Social Systems.( ) From January 2013 to May 2016 (3 years 5 months) Santa Monica, CALead Game Designer @ Riot Games Lead Game Designer and stakeholder of "Social Play," "Player Behavior," and "Metagame Systems" teams.• Led the teams that designed and implemented Ranked Ladder Systems, Player Behavior Systems, Economy and Reward Systems, Progression Systems, Matchmaking Systems, Co-op Play Systems and Onboarding Systems for the award-winning League of Legends. • Managed and led teams of Game, Systems, Social, UX, and Visual Designers. • Managed and led teams of User Researchers, Data Scientists, and Data Analysts.• Designed User Research Studies that optimized the user experience.• Collaborated with labs on original scientific research published in peer-reviewed journals.• Used the latest in machine learning and deep learning to optimize in-game systems and features. From October 2012 to May 2016 (3 years 8 months) Santa MonicaProduct Design Director of Experiences at Facebook Reality Labs (formerly AR/VR) @ Facebook Building, scaling, and leading teams in a mission to create experiences that bring people closer together across all realities (mobile, AR, and VR). Humbled everyday by the talented teams I get to work with.We recently announced some of the products we're working on, including:- Facebook Horizon- Facebook Assistant - Oculus TV - Oculus Media Studio- Venues- Quill- Quest 2 Social Platform Menlo Park, CA, US

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Frequently Asked Questions about Jeffrey Lin

What company does Jeffrey Lin work for?

Jeffrey Lin works for Magic Leap

What is Jeffrey Lin's role at Magic Leap?

Jeffrey Lin is Principal Designer

What is Jeffrey Lin's personal email address?

Jeffrey Lin's personal email address is j****[email protected]

What is Jeffrey Lin's business email address?

Jeffrey Lin's business email addresses are not available

What is Jeffrey Lin's Phone Number?

Jeffrey Lin's phone (***) ***-*263

What industry does Jeffrey Lin work in?

Jeffrey Lin works in the Computer Software industry.

Who are Jeffrey Lin's colleagues?

Jeffrey Lin's colleagues are Emre Bayram, Rengin Ozturk, Sadullah Ceran, Berker Soyluoglu, Jonathan Ueki, Kevin Rodriguez, Xuli Liu, Jonathan Tan, Simon Bond, and Fang Xia

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In a nutshell

Jeffrey Lin's Personality Type

Extraversion (E), Intuition (N), Feeling (F), Judging (J)

Average Tenure

1 year(s), 11 month(s)

Jeffrey Lin's Willingness to Change Jobs



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