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Jeff Byron

Director, Consumer Insights and Data Quality @ NetJets

Jeff Byron Contact Details

Columbus, Ohio Area
Director, Consumer Insights and Data Quality @ NetJets
Marketing Director and Founder @ EC Outlook
Market Research Manager @ Columbia Gas
MBA @ Ashland University

Most of my career circles around studying the consumer - why they buy, what they think about brands, what they like and don't like, etc. This information is utilized throughout organizations - including the sales process, customer service, account management, product development and innovation. To gather this information, many tools have been (and continue to be) used 

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