Guojing Yang
Alibaba Group – Senior Staff Brand Marketing Expert, ELE-KA & Marketing at eleme | Woodley, England, United Kingdom
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Guojing Yang is a seasoned professional with over 19 years of extensive experience in advertising, digital marketing, and internet marketing. Currently serving as a Senior Staff Brand Marketing Expert at Eleme, a subsidiary of Alibaba Group, Guojing plays a pivotal role in shaping the marketing strategies that drive the success of Alibaba Local Services, particularly through Eleme and Koubei. His expertise lies in creating impactful, results-oriented marketing campaigns that not only enhance brand visibility but also translate into tangible business outcomes.
Throughout his illustrious career, Guojing has collaborated with numerous global brands during his tenure at a leading 4A advertising agency, earning prestigious accolades such as the Cannes Lions, One Show, and the 4A Gold Award. Since joining Alibaba, he has been instrumental in spearheading key projects across various platforms, including Alibaba Group, AliExpress, and Alibaba Rural Taobao, focusing on innovative marketing productization and brand activation. His strategic approach integrates interactive marketing and creative strategy, leveraging tools like Adobe Illustrator to craft compelling narratives that resonate with diverse audiences.
Beyond his professional endeavors, Guojing is committed to continuous personal development, honing his learning capabilities and aesthetic sensibilities while cultivating a global perspective. His passion for art is reflected in his background as a renowned illustrator and designer, where he contributed to numerous commercial projects. An avid collector of Transformers and a film enthusiast, Guojing enjoys connecting with like-minded individuals, enriching his creative journey and fostering collaborations that push the boundaries of marketing innovation.
Alibaba Group – Senior Staff Brand Marketing Expert, ELE-KA & Marketing at eleme in September 2018 to Present
Alibaba Group – Senior Expert in the Marketing Department of Class B Business at Alibaba Group in June 2016 to September 2018
Group Creative Director at Bates CHI&Partners in September 2015 to June 2016
Creative Director at Saatchi & Saatchi Shanghai in June 2012 to September 2015
Associate Creative Director at Ogilvy and Mather Shanghai in July 2010 to June 2012
Group Head at Bates141 S hang hai in July 2009 to June 2010
Senior Art Director at JWT in March 2008 to June 2009
Senior Art Director at Ogilvy & Mather in April 2003 to February 2008
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Adobe Photoshop
Adobe Illustrator
Q&A
ACD
Advertising
Interactive Marketing
Outdoor Advertising
Interactive Advertising
Creative Strategy
Social Media
Integrated Marketing
数字营销
数字化战略
媒体规划
印刷广告
品牌建设和形象标识
市场营销
互动式媒体
平面设计
直效营销
媒介购买
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What is Guojing Yang email address?
Email Guojing Yang at [email protected]. This email is the most updated Guojing Yang email found in 2026.
How to contact Guojing Yang?
To contact Guojing Yang send an email to [email protected].
What company does Guojing Yang work for?
Guojing Yang works for eleme
What is Guojing Yang's role at eleme?
Guojing Yang is Alibaba Group – Senior Staff Brand Marketing Expert, ELE-KA & Marketing
What is Guojing Yang's Phone Number?
Guojing Yang's phone +44 ** **** *606
What industry does Guojing Yang work in?
Guojing Yang works in the Retail industry.
Guojing Yang Email Addresses
Guojing Yang Phone Numbers
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