Creative and business leader looking to help digital content creators succeed, while fostering a new online video ecosystem for the post-cable generation.
Specialties: Online Media, Online Video & Internet, Business Development, Partnerships, Production, Audience Development, Creative, Communications, Marketing, Business Affairs, Finance and Operations in traditional media + new media/online video.
Head of YouTube Spaces Europe, Middle East & Africa @ YouTube is a platform for creators of all shapes and sizes: Creators are succeeding on YouTube more than ever before. From discovering global pop sensations, to reinventing the classroom, the YouTube community is transforming entertainment and shaping the culture of our times.
YouTube Spaces bring together the most creative people in the world to facilitate a thriving content ecosystem. It is a global team focused on super-charging existing YouTube partners and creators, identifying new and rising talent, and driving online video ecosystem innovation through programs like the "Creator Playbook", "Next Up", and building YouTube spaces for them to collaborate, learn and grow their audience.
Responsible for the 1st ever YouTube Space, in London, developing more Spaces (including in Berlin and Paris), YouTube partner programs, YouTube creator audience development and content programming strategy in Europe, Middle-East & Africa.
With YouTube Spaces, we:
SURFACE:
YouTube specialists - surfacing what works (and what doesn't work) to the entire ecosystem.
What works includes best practices and new innovations as well as top partners, channels, and videos.
This is us telling internal and/or external partners to pause and take notice.
INNOVATE:
We drive innovation - experimenting with creators and the platform itself to discover what's next.
What's next could include video formats, product functionality, curation strategies, or anything else that will help creators connect with their audience.
EMPOWER:
Ultimately, it's up to the creators - we empower creators with the resources and opportunities to improve.
Our Spaces provide a physical facility and high quality equipment for creators to learn, share and create.
Our events, workshops, and creator-facing collateral arm creators with the knowledge they need to succeed and encourage them to be part of the community. From 2012 to Present (3 years) Advisor @ Member of François Hollande's digital campaign team (Democrat candidate in the French Presidential elections, elected President of France on May 6, 2012): review of Obama digital campaign & recommendations to Hollande digital campaign team on online video production & distribution strategy. From 2012 to 2012 (less than a year) Paris Area, FranceVP Content @ Head the Content and Audience Development teams. Acquire and sign new global content partnerships (manage incoming requests and prospect strategic partnerships) – with all U.S. and international content rights-owners, including producers, distributors and broadcasters (for example Viacom, Turner, Time-Warner, Paramount, Starz, so on). Define the company's global and local content strategies, working with the countries' General Managers. Head the website's editorial, within all verticals (film, music, celebrity, gaming, news, sports, so on). Produce video coverage for consumer and industry events (E3, Comic-Con), live streaming for concerts and panels (Virgin Mobile FreeFest, Adweek), webseries and fiction (The Funny Man). Manage branded content operations (original content production and financing through advertising), collaborating with producers and ad sales. Ongoing technical client account management: ingestion of MRSS content feeds, work with web designers on partner branding, follow up with technical team on external integration testing, optimization and updates, bug notification, so on. Develop new Internet content business initiatives: work with project managers, create and define new products around content for the website (eg. a kids video portal). Handle audience development strategy including SEM (traffic acquisition, google adwords, newsletters), and SEO (viral outreach through blog network and social platforms including Facebook, Twitter, Tumblr and so on). Present content and audience development strategy to market and potential investors.
28th largest website worldwide, world's largest independent video entertainment website, over 111m uniques and 1.1b views per month. www.dailymotion.com
Internet/Digital/Online Media From 2011 to 2012 (1 year) Greater New York City AreaHead of Content & Director Global Partnerships @ Head online video partnerships for the U.S. & International markets. From 2010 to 2011 (1 year) Greater New York City AreaSenior Manager Content Partnerships @ Head online video partnerships in France for Entertainment, including Film, Television, Kids and Anime. Partner with festivals such as Cannes, Annecy, MIPTV. Dialogue with institutions like the CNC and independent producers. From 2008 to 2010 (2 years) Paris Area, FranceManager, Content Acquisition @ Manage Red Envelope Entertainment (Netflix' original content division) Creative, Operations, Legal and Business Affairs as it relates to productions, new and past acquisitions and distribution for online video & traditional. Draft acquisition and distribution agreements according to offer and negotiate terms with producer, sales agent, distributor or attorney. Attend major festivals and press/industry screenings (Toronto, Sundance, so on). Liaise with Netflix marketing and finance to coordinate and approve deal terms, distribution and marketing expenditures, and royalty statements.
Netflix (Nasdaq: NFLX) is the world's largest online DVD movie rental service, offering over 33 million members access to countless DVD and SVOD titles. Red Envelope Entertainment (REE), a wholly owned subsidiary of Netflix, acquires all rights to original content (indies, documentaries and foreign films) for distribution on the Netflix internet service as well as theatrical co-distribution, home video, television and ED (Internet and VOD) sale. From 2006 to 2008 (2 years) Greater Los Angeles AreaDirector Distribution and Production Finance @ Production Finance (Terminator 3, Alexander The Great, Basic Instinct 2):
Coordinate set up of loan facility. Act as a point person for production accountants (with Pathé France for eg.). Manage funding for productions, by creating projections and cash flows, reviewing funding requests, and coordinating draws and international activity. Issue financial reports, including distribution and marketing cost reports, contractual commitments and options monitoring for developments, pre-productions and productions. Prepare ad-hoc reports for executive committee.
Distribution:
Approve sales and contracts, TV licenses, reductions and amendments for a library of over 100 films, for all distribution rights including VOD/online video. Work out new deals with outside producers. Manage sales admin for acquisition, distribution, and 3rd party contract terms. From 2003 to 2006 (3 years) Greater Los Angeles AreaConsultant, Telecom & Media Networks @ Reorganize the Sales and Marketing Department at Warner Music France by redefining its targets, missions and tools.
Analyse Client Relationship Management at France Telecom. From 2002 to 2002 (less than a year) Paris Area, FranceTreasurer and Board Member @ Handle budget and events. From 2000 to 2000 (less than a year) Lille Area, FranceAssistant Marketing Manager @ Coordinate advertisement and publicity for the theatrical and video departments through the organization of screenings and other special events. Estimate the cost of producing film copies for the Finance Department. From 1998 to 1998 (less than a year) London, United KingdomNewsroom Assistant @ Research and organize news updates. Assist journalists on coverage and edit reports (Versace and OJ Simpson stories). From 1997 to 1997 (less than a year) Greater Los Angeles Area
MBA, Master of Business Administration, major Entrepreneurship @ Loyola Marymount University From 2001 to 2003 Master's Degree in Management, Consulting, International Marketing @ EDHEC Business School From 1999 to 2002 Associate Degree, Math Applied to Social Sciences (Deug MASS) @ Université Paris Dauphine From 1997 to 1999 Cours Préparatoires MathSup, Maths & Sciences @ Hoche From 1996 to 1997 High School and French Baccalaureate @ Lycée Français de Los Angeles From 1993 to 1996 EABJM David Ripert is skilled in: Marketing, Finance, Business Affairs, New Media, Marketing Communications, Digital Media, Digital Strategy, Content Strategy, Strategic Partnerships, Web Video, Digital Marketing, Television, Mobile Devices, E-commerce, Video
Websites:
http://www.dailymotion.com,
http://www.netflix.com,
http://www.francoishollande.fr