My personality is Type A to the max! I thrive in challenging and fast-paced environments. I love to delight customers by helping them design cloud-based solutions that will transform and grow their business.

Senior Solutions Engineer @ Key Responsibilities: 1. Understand the customer need and establish company's product as the best solution that addresses that need 2. Build and present customized demos 3. Present companies technology infrastructure, including demonstrating deep familiarity with companies hardware, software, networking and security stack 4. Participate in all appropriate product, sales, and procedural training and certification to acquire and maintain the knowledge necessary to be effective in the position 5. Attain quarterly and annual objectives assigned by management 6. Respond effectively to RFPs From August 2014 to Present (1 year 3 months) San Francisco Bay AreaSolution Architect, Sales @ Key Responsibilities & Achievements: 1. Led scoping and discovery sessions with key executives, business stakeholders, and technical team members in concert with Perficient Business Development and Salesforce Account Executives 2. Drove follow-on requirements gathering, project scope definition, effort estimation, proposal development, and Statement of Work (SOW) creation activities 3. Provided technical options and best practices on how to best leverage the Force.com platform in order to meet the client's requirements 4. Assisted Perficient business development personnel with SOW reviews and ensured the proposed scope, solution, and assumptions were thoroughly understood 5. Provided clients an understanding of Perficient as a company and articulated its value-added Salesforce service offerings and broader capabilities 6. Supported the transition from sales to delivery resources through involvement in project kickoff and solution review meetings 7. Assisted business development personnel with managing key relationships with Salesforce Account Executives and Partner Alliance personnel to drive new and existing business From October 2013 to August 2014 (11 months) Remote: Tempe, ArizonaLead Business Consultant - Salesforce Practice @ Clear Task was acquired by Perficient in May 2013. Please reference Key Responsibilities & Achievements under the Senior Salesforce Consultant at Clear Task position for more details. From May 2013 to September 2013 (5 months) Remote: Tempe, ArizonaSenior Salesforce Consultant @ Responsibilities & Achievements: 1. Managed client engagements and relationships to ensure customer success which in turn drove repeat business 2. Provided sales support when acquiring new customers 3. Drove scoping activities and SOW development for existing clients 4. Led, mentored, developed, and taught analysts and consultants best practices for implementing Salesforce using a proven methodology 5. Tested and validated all Salesforce configurations met the defined business requirements and approved solution design 6. Created detailed business process review, business requirements, and solution design documentation with elaborate process flows and entity relationship diagrams 7. Engaged in data mapping, object modeling, page layout design, and rule logic definition 8. Gathered and communicated technical specifications for custom Apex and VisualForce solutions to the development team 9. Built, configured, integrated, and optimized the Salesforce remotely and/or on-site 10. Continued developing Salesforce product knowledge, project management, and business analysis skills 11. Continued education of complimentary Salesforce skills by attending training courses and obtaining certifications 12. Discovered, designed, built, test, trained, deployed, and supported solutions for Salesforce Sales Cloud, Service Cloud, Partner Portal, and Customer Portal 13. Provided feedback, helped define, and streamlined internal processes to continuously improve the employee and customer experience 14. Engaged in the hiring process to validate potential candidates' credibility, knowledge, and experience From November 2012 to May 2013 (7 months) Remote: Tempe, ArizonaDirector of Salesforce Consulting - Business Analysis @ Responsibilities & Achievements: 1. Managed the Salesforce Administration/Business Analyst team 2. Helped develop and define internal processes and strategy to effectively manage future growth and scalability of entire organization 3. Expanded Internet Creation’s footprint by on-boarding two Arizona based companies 4. Facilitated partnerships with Salesforce Account Executives/Sales Engineers and IT recruiting firms when staff augmentation was not a viable option 5. Helped with two Salesforce to QuickBooks integration projects while leveraging Dell Boomi and QB Connector by Avankia 6. Strong understanding of Salesforce Analytics module; built complex matrix reports, joined reports, and dashboards 7. Engaged in Apex/VisualForce requirements gathering and design; communicated functional and technical specs to Salesforce development team 8. Leveraged and built complex conditional validation rules, formula based workflow rules, formula fields, custom button overrides, and complex matrix and joined reports 9. Exercised solid data management techniques and methodologies leveraging the Apex DataLoader, DemandTools 2.0 application, and Excel 10. Designed, built, tested, implemented, and deployed complex data models for clients looking to push the boundaries of the Force.com platform 11. Piloted and provided feedback on all Salesforce Beta release features 12. Represented and supported eight apps on the Salesforce AppExchange: Email-to-Case Premium, Case Flags, Case Merge Premium, Change Case Ownership Plus, New Opportunity & Quote, Rapid Products, Content Desktop, Gift Exchange From April 2012 to November 2012 (8 months) Tempe, ArizonaCertified Salesforce Administrator & Developer @ Responsibilities & Achievements: 1. Managed and supported ~400 Salesforce users globally -- Enterprise Edition 2. Integrated and merged three companies CRM data into Limelight’s main production instance of Salesforce after M&As 3. Defined and built reports and dashboards to measure KPI’s for all support and operations departments 4. Successfully launched the Salesforce Service Cloud for three support/operations departments o Built workflow rules, formula fields, validation rules, entitlements, entitlement processes, case milestones, and escalation rules to manage customer SLA breaches, Case MTTR, and complex tiered support processes o Implemented a suite of Service Cloud apps to enhance the end-user experience: Email-to-Case-Premium (E2CP), Case Flags, Case Merge Premium o Built and tested Limelight’s Customer Portal o Built Limelight’s Salesforce Content repository and KnowledgeBase o Integrated internal and external facing Ideas, Answers, and Questions communities o Leveraged Translation Workbench for employees located in Japan and Germany 5. Automated common business processes via workflow rules, validation rules, escalation rules, approval processes, and formula fields 6. Successfully re-vamped and launched the Limelight Partner Portal 7. Responsible for conducting and managing UAT prior to integration launches/releases 9. Experience with all sandbox and development environments; deployed inbound and outbound change sets 10. Engaged in and followed change/release management best practices 11. Built complex solutions and data models to accommodate business requirements 10. Facilitated and managed professional partner relationships with the following Force.com certified vendors: CRM Fusion, BigMachines, Eloqua, Omniture, Oracle, hiSoft, Customer Systems Inc., EchoSign, Internet Creations, Timba Surveys From June 2011 to March 2012 (10 months) Tempe, ArizonaSalesforce Administrator & Integration Specialist @ Responsibilities & Achievements: 1. Managed and supported ~50 Salesforce users; Enterprise Edition 2. Responsible for Salesforce administration, configuration, customization requests and prioritization, object creation, report and dashboard development, user management, data management, consulting, business analysis, end-user training, documentation, and support for supplemental AppExchange applications, custom integrations, and end-users 3. Created, defined, and streamlined processes for Sales & Marketing departments 4. Managed and successfully executed a Salesforce to Salesforce migration o Functioned as the consultant, administrator, project manager, and trainer o Designed, built, tested, and deployed entire org structure for five subsidiary companies in a strict three month timeline 5. Consulted on Salesforce best practices and provided technical solutions to Sales & Marketing management 6. Developed training documentation and trained Sales & Marketing users on new functionality and general navigation of Salesforce Sales Cloud 7. Improved Salesforce data integrity, which enabled more accurate pipeline reporting and forecasting 8. Facilitated a Salesforce sponsored development to integrate a third party Saas application--Ubersmith (used for monitoring datacenter power consumption) 9. Ensured and assessed quality assurance on all third party vendor deliverables 10. Facilitated and managed professional partner relationships and contracts with the following Force.com certified vendors: CRM Fusion, Genius, Marketo, Jigsaw, DocuSign, EchoSign, DrawLoop, InsideView, NetProspex, Interactive Intelligence, Refractive Dialer, and Customer Systems Inc. From June 2010 to June 2011 (1 year 1 month) Tempe, Arizona

Bachelor of Science (B.S.), Finance and Marketing @ Arizona State University, W. P. Carey School of Business From 2004 to 2008 Ashley Perona is skilled in: Salesforce.com..., Salesforce.com..., Salesforce.com..., Salesforce.com..., Salesforce.com Certified, Experienced Business..., Salesforce.com System..., Salesforce.com..., Salesforce.com..., Management, Solution Architecture, Process Automation, Database Design, Database Administration, Salesforce.com, Cloud Computing, SaaS, CRM, Integration, Force.com, Business Analysis, Analytics, Marketing Automation, PaaS, Professional Services, Enterprise Software, Business Process, Strategy, Oracle, Data Center, Partner Management, Requirements Gathering, Consulting, Business Development, Solution Selling, Project Management, Sales Operations, Sales Process, Data Migration, Lead Generation, Strategic Partnerships, Business Intelligence, E-commerce, Networking, New Business Development, Product Management, Entrepreneurship, Pre-sales, Sales, Software Documentation