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Anette Junge

Marketing Manager @ IMPACT A/S

Marketing Manager at IMPACT A/S

Aarhus C, Region Midtjylland, Denmark

Ranked #893 out of 17,860 for Marketing Manager in United States

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Anette Junge's Email Addresses & Phone Numbers

Anette Junge's Work Experience

IMPACT A/S

Marketing Manager

November 2014 to Present

OBJECT COLLECTORS ITEM

Marketing Coordinator

May 2012 to October 2014

FC Nordsjaelland

Social Media Consultant (part-time)

March 2013 to August 2013

Anette Junge's Education

Handelshøjskolen i Århus

MA Corporate Communication & PR

2005 to 2008

Handelshøjskolen i Århus

BA Business Communication Advertisement & PR

2002 to 2005

Otto-Friedrich-Universität Bamberg

BA Marketing PR & Strategic business management

2004 to 2004

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About Anette Junge's Current Company

IMPACT A/S

27th of February 2015 webdanmark.com succesfully launched and celebrated the company's new name, look and feel and future vision. Managing this comprehensive rebranding project has been my primarily responsibility and I'm very satisfied with the results: - A new visual identity which extends to all aspects of the company's activities (a sophisticated, modern and daring identity that...

Frequently Asked Questions about Anette Junge

What company does Anette Junge work for?

Anette Junge works for IMPACT A/S


What is Anette Junge's role at IMPACT A/S?

Anette Junge is Marketing Manager


What is Anette Junge's personal email address?

Anette Junge's personal email address is a****[email protected]


What is Anette Junge's business email address?

Anette Junge's business email address is a****[email protected]


What is Anette Junge's Phone Number?

Anette Junge's phone (**) *** *** 150


What industry does Anette Junge work in?

Anette Junge works in the Marketing and Advertising industry.


About Anette Junge

📖 Summary

More than 7 years’ experience within the field of marketing and communications from successful companies (B2B and B2C) combined with my academic achievements have provided me with a strong and comprehensive understanding of the marketing mechanisms that have to be orchestrated to lead and manage a brand in the right direction according to the overall business strategy. Specifically this has given me a solid marketing/communication's profile within the field of: Integrated Marketing and Communications, Digital Marketing and Social Media Marketing. *Always ahead of the curve when it comes to creative marketing, branding, digital media marketing, music and lifestyle trends. +45 28706323Marketing Manager @ 27th of February 2015 webdanmark.com succesfully launched and celebrated the company's new name, look and feel and future vision. Managing this comprehensive rebranding project has been my primarily responsibility and I'm very satisfied with the results: - A new visual identity which extends to all aspects of the company's activities (a sophisticated, modern and daring identity that communicates the company's core competencies, values and vision). - New website - Enhanced corporate communications strategy - New content marketing strategy - New social media strategy (main platforms: LinkedIn and FB) Ongoing: - Managing the development and implementation of the annual marketing and campaign plan - PR (tactical and operational level) - Planning, conducting and evaluation of seminars, conferences, webinars, events and workshops - Maintaining and developing strategic partnerships - Developing sales materials, presentations and gimmicks - Budget responsible From November 2014 to Present (1 year 2 months) Marketing Coordinator @ Main Responsibilities*: * Overall responsible for OBJECT's external communications and marketing efforts and hereby ensuring a common thread. Developing OBJECT's brand identity (an on-going process based on a holistic and integrated view and approach to corporate branding and marketing). Developing OBJECT's communications strategy + executing Developing Social Media strategy + executing (managing and building OBJECT's social profile on multiple platforms, community management, monitoring and syncing according to the defined KPI’s). Managing (from A-Z) 4 annual image campaign photo shoots + 26 annual look-book (defining the right look according to seasons + trends and ensuring that OBJECT's DNA is channeled with the purpose of being able to express, build and enhance the brand image). PR (responsible for the PR performance in 7 European countries) - PR tactics and plans (identify, develop and execute communications strategy for key media contacts and customer references. - Writing and producing presentations, press releases and trend guides - Maintenance and development of OBJECT's press site - Analyzing media coverage + research industry trends - Identifying and organize giveaways for press days/events - Organizing local press days - Managing online PR (web editorial contacts, bloggers, social media efforts, inbound link-building, Feeds (RSS), user-generated content, press releases for web, seeding viral, SEO, monitoring, tracking and analyzing the results). - Managing WS and retail customers as PR tool Cross-channel marketing (orchestrating OBJECT's online presence to optimize and delight customers' and potential new customers' cross-channel experiences). Trade Marketing: Developing, planning + executing trade marketing campaigns, in-store material, giveaways for WS and retail. Here I always strive towards integrating offline and online with social media to add a social (end-user) aspect to this more traditional marketing discipline. From May 2012 to October 2014 (2 years 6 months) Social Media Consultant (part-time) @ Developing and managing FCN's social media strategy, tactics and hands-on plans according to the defined KPI's + ensuring a consistent online brand profile: - Strategy, tactics and planning - Advertising planning, analyzing, tracking + optimization - Community and content management + executing - Developing campaign ideas and concepts + executing - Developing creative ideas and concepts for partnership activiation From March 2013 to August 2013 (6 months) Marketing & PR Assistant @ Marketing & PR - Aligning and adapting marketing activities developed by PUMA International - Planning and coordinating B2C and B2B campaigns - Trade marketing (coordinating and developing POS material, B2B campaigns and in-store deco material) - Developing high quality content (print, web and social media e.g. Facebook) - Developing and executing competitions for our SMS customer loyalty clubs - Coordinating product placement activities - Arranging and setting up fairs (CPH Fashion Fair and sports fairs) - Developing activities at the fairs (events and competitions) - Developing and executing marketing campaigns specifically for the Danish market e.g. the handball campaign "Colour Your Game" - Adapting and executing the PUMA Social campaign to the Danish Market in close cooperation with the advertising agency - Arranging and executing PUMA Social events - Coordinating sell-in material (catalogues and images) - Primary contact person for our external PR agency - Coordinating national and international PR activities - Aligning and adapting PR material received from PUMA International - Developing press releases and press kits for the Danish fashion and sport Industry - Developing and planning press events From April 2010 to July 2012 (2 years 4 months) Freelancer @ - Responsible for Swegon's website (swegon.dk). - Developing press releases & commercial product texts for print and online media. From November 2009 to February 2010 (4 months) Marketing & PR @ - Coordinating PR and Marketing activities - Developing press releases - Conceptual advertising writer - Media contact - Market alignment - Responsible for the Danish part of the website - CMS - Events From October 2008 to January 2010 (1 year 4 months) Digital Marketing Assistant @ - Online product branding - Coordinating online campaigns - Developing online marketing activities - CMS From April 2007 to November 2007 (8 months) Employer Branding Adviser @ During my master's studies I teamed up with Nykredit and got the opportunity to advise the company on their employer branding strategy. Nykredit initiated their employer branding efforts September 2007 at a seminar with key employees selected as ambassadors. At the seminar the employees pointed out Nykredit's employer brand values and this seminar was the beginning of successful strategy implementation. My role was to ensure that everything went by the book qua my theoretical knowledge within the field. Afterwards I wrote my thesis on the subject "strategic employer branding" (A+). From August 2007 to October 2007 (3 months) Copenhagen Area, DenmarkMA, Corporate Communication & PR @ Handelshøjskolen i Århus From 2005 to 2008 BA, Business Communication, Advertisement & PR @ Handelshøjskolen i Århus From 2002 to 2005 BA, Marketing, PR & Strategic business management @ Otto-Friedrich-Universität Bamberg From 2004 to 2004 Humaniora @ Risskov Amtsgymnasium From 1999 to 2001 Anette Junge is skilled in: Digital Marketing, Online Communications, Social Media Marketing, Online Branding, Marketing Communications, Fashion, Public Relations, Integrated Marketing, InDesign, Trade Marketing, Sports Marketing, Photoshop, SharePoint, Sitecore, Online Advertising


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In a nutshell

Anette Junge's Personality Type

Extraversion (E), Intuition (N), Feeling (F), Judging (J)

Average Tenure

1 year(s), 1 month(s)

Anette Junge's Willingness to Change Jobs

Unlikely

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