Andrea Perry
Senior Vice President - Performance Marketing at Onboard Partners | Downingtown, Pennsylvania, United States
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As the Senior Vice President of Performance Marketing at Onboard Partners, Andrea Perry leverages her extensive experience in the financial industry to drive transformative marketing strategies for clients. With a robust background in both B2B and B2C credit card marketing, retail banking, and payment networks, Andrea is adept at navigating the complexities of financial services to deliver tailored solutions that enhance client performance and profitability. Her role encompasses providing strategic financial services advice, ensuring that clients not only meet but exceed their growth objectives.
Andrea's expertise in optimizing marketing return on investment is evident in her hands-on approach to product development and management. She utilizes advanced marketing analytics to inform new account acquisition strategies and portfolio management, ensuring that every marketing dollar is effectively allocated. Her leadership in developing and managing multi-channel marketing strategies has been instrumental in driving client engagement and retention, particularly in an increasingly digital landscape.
In her current position, Andrea also holds P&L ownership, which underscores her commitment to aligning marketing initiatives with broader business goals. She is recognized for her strategic planning capabilities and her ability to integrate digital marketing with traditional methods, such as print advertising and inserts, to create cohesive campaigns that resonate with target audiences. With a focus on innovation and results-driven strategies, Andrea Perry is not just a marketing executive; she is a catalyst for growth and a trusted partner for financial institutions looking to thrive in a competitive marketplace.
Senior Vice President - Performance Marketing at Onboard Partners in July 2014 to March 2025
Vice President - Marketing and Advisory Services at Onboard Partners in January 2013 to July 2014
Vice President at MasterCard Worldwide in January 2005 to September 2012
Vice President Marketing at Advanta in January 2000 to January 2005
Vice President Marketing at Bank One in September 1995 to December 1999
AVP Marketing at Sparks State Bank in October 1988 to September 1995
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The Johns Hopkins University - Carey Business School, Masters of Science in Business
Kutztown University of Pennsylvania, Bachelor's degree
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Credit Cards
Segmentation
Direct Marketing
Portfolio Management
Product Management
Strategic Planning
Vendor Management
Marketing Strategy
Business Strategy
Brand Marketing
Key Account Management
P&L Ownership
Retail Banking
Acquisition marketing
Marketing Communications
Thought Leadership
Analytical Reasoning
Alternative Media
online marketing
DRTV
Print advertising
Direct Mail
Marketing
Digital Marketing
Digital Media
Online Marketing
Customer Acquisition
Multi-channel Marketing
CRM
Business Development
Product Development
New Business Development
Direct Response Television
B2B
Inserts
Strategy
Integrated Marketing
Project Management
Analytics
Executive Management
Debit Cards
Financial Services
Relationship Management
Payments
Solution Selling
Leadership
Product Marketing
Marketing Management
P&L Management
E-commerce
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Discover more about Onboard PartnersWhat is Andrea Perry email address?
Email Andrea Perry at [email protected] and [email protected]. This email is the most updated Andrea Perry's email found in 2026.
How to contact Andrea Perry?
To contact Andrea Perry send an email to [email protected] or [email protected].
What company does Andrea Perry work for?
Andrea Perry works for Onboard Partners
What is Andrea Perry's role at Onboard Partners?
Andrea Perry is Senior Vice President - Performance Marketing
What is Andrea Perry's Phone Number?
Andrea Perry's phone (215) ***-*190
What industry does Andrea Perry work in?
Andrea Perry works in the Banking industry.
Andrea Perry Email Addresses
Andrea Perry Phone Numbers
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