Amanda Walls's Email Addresses & Phone Numbers

📖 Summary

An experienced digital manager with a track record to deliver strong return on investment & excellent client retention, I have created dynamic digital teams to work within tight budgets, delivering great results across a wide ranging client portfolio. My current remit covers over £1 million annual marketing spend across both national & multi-national campaigns. My experience spans the globe having worked in Australia & the UK, while also spending a great deal of time in the APAC region, specifically Singapore. This has allowed me to explore different cultural attitudes & mentalities, allowing me to develop effective working relationships with both staff & clients, this reflects in my excellent work ethic & the great relationships I am able to establish quickly within new environments.Head of Digital @ Established in 2003, Evolutia is a design, development and digital agency based in Manchester. My current remit as Head of Digital oversees the following disciplines: - Search Marketing (SEO/SEM) - Google AdWords/PPC - Social Media - Email Marketing - Content - Business Development. I am responsible for strategy curation & activation for each client within our digital portfolio, which includes & is not limited to full digital marketing campaign curation (SEO & PPC), social & content strategies, technical on-site & off-site optimisation & full digital marketing assistance for website design, development & migrations. This includes both national & multi-national campaigns. The majority of my role is client facing & I am frequently out on the road overseeing our digital accounts, ensuring that each clients' targets & budgets are met & assigning staff workloads & priorities to match this. I take a key role in new business development, creating audit documents & leading new business pitches for potential clients. I am a fully qualified Google Analytics Professional & I have run training courses on this platform. I am also fully qualified in Google AdWords. I also have extensive knowledge of a range of industry tools including: Google AdWords, Bing! Ads, Google Tag Manager, Majestic SEO, AHREFs, MOZ & Open Site Explorer, FollowerWonk, HootSuite, SEMRush & a proficient knowledge of Microsoft Office. In addition, I have worked with a wide range of Content Management Systems including: Magento, Joomla, .NET, Drupal, WordPress & Custom CMS builds. From May 2011 to Present (4 years 8 months) Manchester, United KingdomFreelance Consultant @ At the end of 2010/start of 2011 I was travelling around Europe and South East Asia. In order to keep up my high level of knowledge about the digital industry I worked as a freelance copywriter, working mainly with SEO clients to continually develop and grow my skills in this industry. • Responsible for producing high quality content to meet tight deadlines • Required to produce content on a vast array of subjects, to a high quality and targeting appropriate keywords to drive search rankings • Creating SEO-driven text to promote search rankings for clients • Working closely with the appropriate keywords to meet the clients' needs. From September 2010 to June 2011 (10 months) SingaporeJournalist & Digital Marketing @ • Working with a range of different clients to produce content of a high quality standard • Working with a high quality publication with a small staff and therefore responsible for undertaking a number of tasks and working independently • Travelling to various conferences around Australia and writing up reports • Marketing the product to encourage Local Governments to purchase advertising space and double page pictorials. From January 2010 to September 2010 (9 months) Melbourne, AustraliaJournalist & Marketing @ • Working as a Freelance Journalist across a range of motorsport mediums • Working as a print journalist, pitlane reporter and features writer • Working across a range of mediums including V8 Supercars Australia, Formula 5000, Formula 3 Australia, V8 Jetsprints, Phillip Island Historical Races. • Working as a marketing professional with the V8 Jetsprints, writing press releases, promoting the series and assisting with the production and dispension of promotional materials. From July 2007 to July 2009 (2 years 1 month) Melbourne, AustraliaAssistant - Marketing for Woodstock Honda Racing (Bikes) (Short term contract) @ Assistant Public Relations for Woodstock Honda Racing (Bikes)  Assisted in general public relations for the Woodstock Honda Racing Team, including writing of press releases and general news.  Assisted in events planning.  Worked at a factory, learnt the ins and outs of a racing team. From 2008 to 2008 (less than a year) Producer & Broadcast Journalist @ In my role as a producer/broadcast journalist at Channel 31 I was responsible for undertaking a number of different tasks and these included: • Researching, writing and completing packages for the evening news program • Anchoring the evening news program on certain weeknights • Producing the evening news programs • Organising staff, creating schedules and running sheets and ensuring the smooth delivery of a nightly news program. From January 2006 to December 2007 (2 years) Melbourne, AustraliaMasters of Global Communications @ La Trobe University From 2009 to 2010 Bachelor of Communication (Journalism) with Distinction, Politics, Business and Communications & German, Distinction @ RMIT University From 2005 to 2007 VCE (95.4), English, Mathematical Methods, Chemistry, French, History, Philosophy, Mandarin Chinese @ Ivanhoe Girls' Grammar School From 1997 to 2004 Amanda Walls is skilled in: SEO, Content Strategy, Web Content, English, Social Media, Journalism, Marketing Communications, Advertising, Marketing, Broadcast Journalism, Final Cut Pro, Public Relations, Online Journalism, Microsoft Office, Content Management