Image of Alwyn Velásquez

Alwyn Velásquez

Senior Manager, User Experience @ 89 Degrees

Senior Product Designer at Kessel Run

Cambridge, Massachusetts, United States

Ranked #194 out of 3,887 for Senior Manager, User Experience in Massachusetts

Section title

Alwyn Velásquez's Work Experience

89 Degrees

Senior Manager, User Experience

June 2015 to Present

Burlington, MA

http://www.alwynvelasquez.net

UX / UI Designer

October 2013 to Present

Boston, MA

89 Degrees

Senior UX / UI Designer

March 2015 to June 2015

Burlington, MA

Alwyn Velásquez's Education

StartUp Institute

Certificate UI/UX/Product Management (Product & Design Track)

2013 to 2013

Art Institute of Boston (now part of Lesley University)

Independent Study Graphic Design

Harvard University

Independent Study Graphic Design

Alwyn Velásquez's Professional Skills Radar Chart

Based on our findings, Alwyn Velásquez is ...

Self-reliant
Critical
Complex

What's on Alwyn Velásquez's mind?

Based on our findings, Alwyn Velásquez is ...

52% Left Brained
48% Right Brained

Alwyn Velásquez's Estimated Salary Range

About Alwyn Velásquez's Current Company

89 Degrees

• Subject-matter expert (UX / UI, Interactive and Visual Design) working on products for desktop, mobile (tablet and smartphone) and kiosk devices.

Frequently Asked Questions about Alwyn Velásquez

What company does Alwyn Velásquez work for?

Alwyn Velásquez works for 89 Degrees


What is Alwyn Velásquez's role at 89 Degrees?

Alwyn Velásquez is Senior Manager, User Experience


What is Alwyn Velásquez's personal email address?

Alwyn Velásquez's personal email addresses are f****[email protected], f****[email protected], and a****[email protected]


What is Alwyn Velásquez's business email address?

Alwyn Velásquez's business email addresses are not available


What is Alwyn Velásquez's Phone Number?

Alwyn Velásquez's phone (413) ***-*253


What industry does Alwyn Velásquez work in?

Alwyn Velásquez works in the Computer Software industry.


Who are Alwyn Velásquez's colleagues?

Alwyn Velásquez's colleagues are Erynn Petersen, Devang Shukla, Grant Apodaca, Andrew Kemendo, and Carrie Savinell


About Alwyn Velásquez

📖 Summary

I'm Alwyn Velásquez, a product and industry agnostic UX/UI designer. With experience working on teams in tech startups and medium to large tech companies, I lead product definition and development while steadfastly improving user-experience in B2B and B2C software products. User Experience/User Interface, Visual and Interaction Design, Information Architecture, Usability, and Product Management are my core competencies. Past roles include working as Web Designer, in Social Media Community building and interaction, Instructional Design, Media and Marketing. > To view my teaching experience profile please visit http://www.linkedin.com/in/alwynvelasquezSenior Manager, User Experience @ • Subject-matter expert (UX / UI, Interactive and Visual Design) working on products for desktop, mobile (tablet and smartphone) and kiosk devices. From June 2015 to Present (5 months) Burlington, MAUX / UI Designer @ • Working as an independent practitioner in a UI/UX design capacity on a variety of projects From October 2013 to Present (2 years 1 month) Boston, MASenior UX / UI Designer @ • Senior UX/UI, Visual and Interactive Designer, with a thorough understanding of contemporary user-centered design methodologies, reporting to the VP of Products • Responsible for the design, definition and development of engaging user experiences across desktop, tablet, mobile and kiosk device platforms utilizing strong problem solving skills while working as a self-directed independent and yet highly collaborative member of the 89 Degrees creative team • I excel in the delivery of highly analytical, creative and innovative design solutions for complex user engagement, on-boarding and user retention requirements and goals, servicing diverse clients across varied market segments and industry types. From March 2015 to June 2015 (4 months) Burlington, MAUI + Visual Designer @ • Part of U.S. embedded software team working in tandem with India based development/testing team reporting to corporate managers, stakeholders and product owners in Boston. From August 2014 to June 2015 (11 months) Greater Boston AreaUI + Visual Designer @ • UI design consultant charged with bringing the “WOW” to an internal co-developed proprietary financial services software application projected to revolutionize the financial services industry • Defined application look-and-feel across desktop, tablet and smartphone devices • Investigated framework implementation including Bootstrap to improve application responsiveness. From August 2014 to February 2015 (7 months) Boston, MASenior UX / UI Designer @ • Contract UX/UI, Interactive and Visual Designer making e-commerce and interaction improvements to http://www.smartdestinations.com, Goal: to increase user conversion and sales (Ai, Ps (CC), wireframes: Omnigraffle). All design solutions/recommendations subject to A/B testing • Assisted in determining content flow within Smart Destinations’ website to better user engagement. Content creator: marketing copy, banner ads, website visual elements. • Collaborated with marketing regional managers (9 cities)and sales/account specialists to promote company products through advertising and promotion channels. From May 2014 to June 2014 (2 months) Greater Boston AreaUI / UX Designer (Constant Contact Partner Project) @ • Defined a business case for a consumer freemium, experiential/location based mobile only application with a rich data (analytics) backend. Wireframes/concept models were final deliverables; formally presented to upper management/UX staff with resounding approval. To pivot from original project, card-sorting/affinity diagrams, task & use case-analysis informed application development. • User interviews, observation & surveys measured application properties/features against market traction and user retention. From December 2013 to June 2014 (7 months) Boston, MAUI / UX Designer (Web & Mobile Development) @ • UI/UX designer improving http://www.edgeonthenet.com and IOS/Android applications • Designed marketing & promotion campaigns (online/print/display); client: banner ads (Ai, Ps (CS6) • Hand coded screen views of EDGE mobile application; HTML/CSS email blasts (HTML5/CSS3, Sublime Text), interfaced with sales director, CEO and internal developer (project milestones/deadlines) • Infomation Architect defining the arcitecture of an in-progress responsive version of http://www.edgeonthenet.com (an LGBT portal); JQuery mobile explored as potential build framework From March 2014 to April 2014 (2 months) Boston, MASenior Product Design Consultant @ • Ad-hoc independent design contractor working on mass-market publishing products (development & design); interfaced with authors/in-house contacts on project requirements (CS5.5). From June 2011 to March 2014 (2 years 10 months) Lawrence, MASenior Designer - Product and Instructional Design @ • Instructional Designer: worked on developing learning modules that led users through learning objective sequences (initial concept, exercises, user input validation, assessment and remediation). Modules comprised a math whiteboard application • Built 100-photographer network in the Spanish-speaking world; image transfer via cloud and communication via Skype. Model deployed with 80% deferment of travel and shipping costs on Math (online) & Social Studies (print) projects From January 2010 to April 2011 (1 year 4 months) Greater Boston AreaDesign Project Manager - Product Design (Print & Web) @ • UI/UX design lead on development of media-rich online Spanish application (15 months); companion to textbook or as a stand-alone high school/college product. Led rapid prototyping and focus testing (Ps, Dw, HTML) From 2008 to 2010 (2 years) Greater Boston AreaDesigner II - Product Development (Print) @ • Product designer on multi-disciplinary, multi-format education products From February 2006 to January 2008 (2 years) Greater Boston AreaSenior Product Design Consultant @ • Features, formats and graphic elements designer on several education products From 2005 to 2006 (1 year) Greater Boston AreaProduction Manager @ • Recruited, hired and supervised all design staff; handled project budgeting and estimating • Engineered all project planning, managed production, implemented workflow and reviewed all product development stages From November 2004 to August 2005 (10 months) Greater Boston AreaSenior Product Design Consultant @ • Product designer, photo researcher and Spanish-speaking first point of contact with museums, trusts and government agencies securing art and photo reproduction permissions for industry leading Spanish-language Imagina From 2005 to 2005 (less than a year) Greater Boston AreaSenior Designer @ • Project manager on company website redesign; led vendor selection, contracts, determined project scope, schedule, benchmark, deliverables, testing and launch • Email marketing template designer; led intranet design development proposal (HTML) From 2002 to 2004 (2 years) Wellesley, MASenior Product Designer @ • Prototyping, template development and visual design on projects for local and national clients From 2001 to 2002 (1 year) Cambridge, MACorporate Art Director, Brand Management, Marketing & Sales Support, Technical Documentation @ Corporate Art Director | Information Architect | UX/UI Specialist • Went on the first day at work, from working for a 12 person startup to working for a 500+ acquiring company with 4 offices spread across the United States and 1 office in Japan managing all marketing. Corporate Art Director, Brand Management, Marketing & Sales Support, Technical Documentation • In engineering with project management, personnel, scheduling, task delegation, budgeting, project projections, status reports, and CRM (MS Project) responsibilities • Within upper management business development team working with Fortune 500 companies: Yahoo, Sprint, Verizon, AT&T, Kodak, Pentax, HP, Minolta, and Epson on product customization Information Architect • IA project lead on proprietary image/data application (insurance/medical). First fully functional interactive prototype delivered in 14-days. Was pivotal in securing 2 million dollar project advance. (Site maps & wireframes – HTML, Photoshop, Illustrator, Visio). • Developed product navigation/migration pipeline, lead online photo image/photo sharing application customization; managed development & usability studies UI Specialist • Lead interface customizing of company’s proprietary photo sharing engine catering to specific client requirements: AOL, Yahoo, Nextel, Sprint, AT&T, Verizon and Shutterbug (Photoshop, Fireworks) • Revamped proprietary Digita® digital camera OS (first used by Eastman Kodak); look-and-feel designs for internal approvals prior to implementation (Ps, Fw, HTML) From 2000 to 2001 (1 year) Greater Boston AreaArt Director @ • Art Director at 12 person Boston Startup directing all marketing communication initiatives, including: online banner and click-through advertising; print advertisement in technology periodicals; white-paper and product documentation; trade show marketing campaigns From 2000 to 2001 (1 year) Greater Boston AreaPrincipal Partner, Design Director, Web Developer, Marketing & Sales @ • Designed and supervised development of bi-lingual (French / English) scalable website for Quali-Phone, Europe’s leading call-center company servicing clients like Apple, FIAT and IBM • Business development & business management (partnerships, affiliations and business relations) • Lead designer on all print and website projects (ideation, prototyping, production, and testing) From 1998 to 2000 (2 years) Cambridge, MACertificate, UI/UX/Product Management (Product & Design Track) @ StartUp Institute From 2013 to 2013 Independent Study, Graphic Design @ Art Institute of Boston (now part of Lesley University)Independent Study, Graphic Design @ Harvard UniversityMSM, Management @ Lesley UniversityBFA, Graphic Design @ Massachusetts College of Art Alwyn Velásquez is skilled in: Project Management, Web Design, Graphic Design, Task Management, Adobe Creative Suite, After Effects, Final Cut Express, HTML, CSS, Information Architecture, User Interface Design, Microsoft Office, QuarkXPress, Accessibility, Social Media, Creative Direction, Customer Relations, User Experience, Application Development, Staff Supervision, Creative Services, Design Management, Brand Standards, Creative Strategy, Corporate Identity, InDesign, Photo Shoots, Photography, Visual Communication, Rebranding, E-learning, Concept Development, Publishing, Print Collateral, Production, Layout, Logo Design, Illustrator, Typography, Brand Development, Blogging, Creative Problem Solving, Social Networking, Relationship Management, Team Building, Team Leadership, Marketing, Social Media Marketing, Interaction Design, Communication Skills


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In a nutshell

Alwyn Velásquez's Personality Type

Introversion (I), Sensing (S), Thinking (T), Perceiving (P)

Average Tenure

1 year(s), 1 month(s)

Alwyn Velásquez's Willingness to Change Jobs

Unlikely

Likely

Open to opportunity?

There's 94% chance that Alwyn Velásquez is seeking for new opportunities

Alwyn Velásquez's Social Media Links

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