Alison Kaplan

SVP, Managing Director at INNOCEAN USA | Los Angeles Metropolitan Area

About Alison Kaplan

Alison Kaplan serves as the Senior Vice President and Managing Director at INNOCEAN USA, where she plays a pivotal role in overseeing the Genesis Motor USA business. With a wealth of experience in agency and marketing, Alison has established herself as a dynamic leader known for her strategic thinking and innovative approach to brand development. Her expertise spans a broad spectrum of digital marketing, digital strategy, and online advertising, allowing her to craft compelling narratives that resonate with target audiences.

At INNOCEAN USA, Alison is currently spearheading key projects that focus on enhancing the Genesis brand's digital presence and driving organic client growth. Her ability to integrate experiential marketing with social media strategies has resulted in successful campaigns that not only elevate brand awareness but also foster deeper connections with consumers. Alison's commitment to accountability and her keen business acumen enable her to navigate the complexities of the automotive industry, ensuring that Genesis Motor USA remains at the forefront of market trends.

In her role, Alison prioritizes building and maintaining positive relationships with both internal teams and external partners, embodying the essence of a collaborative team leader. Her passion for original entertainment and innovative marketing communications has led to the development of engaging content that captivates audiences across various platforms. As she continues to drive strategic initiatives at INNOCEAN USA, Alison remains dedicated to delivering measurable results that align with her clients' business objectives, further solidifying her reputation as a thought leader in the marketing landscape.

Alison Kaplan Work