Yuko Mishima
Senior Manager - Brand & Communications / Digital at Philips | Tokyo, Japan
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Yuko Mishima currently serves as Senior Manager of Brand & Communications / Digital at Philips, where she plays a pivotal role in shaping the company's strategic communication landscape. In this capacity, Yuko oversees both external public relations and internal communications, ensuring that Philips’ brand narrative resonates effectively across diverse audiences. Her expertise in strategic media relations and crisis communication allows her to navigate complex scenarios with poise, safeguarding the company’s reputation while fostering trust among stakeholders.
At Philips, Yuko leads a dynamic team responsible for managing the digital presence, including digital marketing initiatives and online brand management. She is instrumental in planning and executing high-impact press events, product launches, and corporate campaigns that elevate Philips’ visibility in the healthcare, consumer lifestyle, and lighting sectors. Her proficiency in digital media and Google analytics enables her to optimize digital campaigns, ensuring measurable KPIs and ROI are achieved.
Yuko’s role also involves managing budgets and aligning communication strategies with overall business objectives. She collaborates closely with cross-functional teams to develop compelling messaging that highlights innovation and customer-centric solutions. Her leadership in internal communications fosters a cohesive corporate culture, ensuring employees are engaged and aligned with the company’s mission.
With a strong foundation in strategic public relations planning and event planning, Yuko Mishima continuously enhances Philips’ brand positioning through innovative communication strategies. Her comprehensive approach, combining industry-specific skills such as digital media, strategic media relations, and marketing event planning, underscores her commitment to driving impactful brand narratives in a competitive global market.
Senior Manager - Brand & Communications / Digital at Philips in May 2023 to Present
Director, Healthcare Marketing Division at 株式会社廣貫堂/Kokando, Co., Ltd. in April 2021 to April 2023
Senior Manager, Healthcare Marketing Division at 株式会社廣貫堂/Kokando, Co., Ltd. in April 2020 to March 2021
Manager, Digital Marketing Group at 株式会社廣貫堂/Kokando, Co., Ltd. in July 2019 to March 2020
Japan Lead, Marketing & Communications at Nielsen in January 2019 to June 2019
PR/Marketing Assistant Manager at Baker McKenzie in April 2016 to December 2018
Assistant Manager, Marketing Communication Div. at NN in March 2013 to March 2016
Brand Manager, Operational Rebranding Project at NN in April 2014 to April 2015
Senior Communication Specialist, Communication Dept. at Chubb in April 2008 to February 2013
Accounting Rep., Treasury Group in Finance Dept. at Chubb in May 2005 to March 2008
Marketing Planner for Nina Ricci Cosmetics, PR & Marketing Dept at Puig in December 2003 to June 2004
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Michigan State University, Master of Arts (M.A.), July 2026
Waseda University, BA in Commerce 商学士, July 1996 to July 2026
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ブランド管理
社外コミュニケーション
インターナルコミュニケーション
社内・社外コミュニケーション
PR・広報
Internal Communications
Media Relations
Digital Media
Employee Engagement
Branding
検索エンジン最適化 (SEO)
eコマース
デジタルマーケティング
Google アナリティクス
マーケティング
マーケティング戦略
Brand Management
メディア広報窓口
Event Management
Event Planning
Public Relations
English
マーケティングコミュニケーションプランニング
Strategic Public Relations Planning
Strategic Media Relations
コーポレートコミュニケーション
Business English
Marketing Event Planning
Corporate Communications
Digital Marketing
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Discover more about PhilipsWhat is Yuko Mishima email address?
Email Yuko Mishima at [email protected] and [email protected]. This email is the most updated Yuko Mishima's email found in 2026.
How to contact Yuko Mishima?
To contact Yuko Mishima send an email to [email protected] or [email protected]. (updated on March 18, 2025)
What company does Yuko Mishima work for?
Yuko Mishima works for Philips
What is Yuko Mishima's role at Philips?
Yuko Mishima is Senior Manager - Brand & Communications / Digital
What is Yuko Mishima's Phone Number?
Yuko Mishima's phone (**) *** *** 173
What industry does Yuko Mishima work in?
Yuko Mishima works in the Medical Devices industry.
Yuko Mishima Email Addresses
Yuko Mishima Phone Numbers
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