Vittorio Trusso

Vittorio Trusso, as Managing Director of the APAC Commercial Division at De Rigo, brings a wealth of strategic expertise and a results-driven mindset to the organization. In his current role, Vittorio oversees the dynamic and diverse markets of Hong Kong (APAC HQ), China, Japan, and Australia, guiding regional operations to align with global corporate objectives while tailoring strategies to local market nuances. His leadership is instrumental in driving business growth through innovative market analysis, strategic planning, and the development of high-impact sales initiatives.

A key focus for Vittorio has been fostering a customer-centric approach, strengthening key account management, and expanding new business development opportunities across the APAC region. His hands-on management style ensures seamless coordination between logistics, marketing management, and direct sales teams, optimizing operational efficiency and enhancing brand presence in competitive markets. Vittorio’s expertise in budget management and market analysis enables him to allocate resources effectively, ensuring sustainable profitability and growth.

Since January 2023, Vittorio has also taken on the role of Active Presidente of Japan, a position he will hold until December 2024. This role underscores his commitment to strengthening De Rigo’s footprint in Japan, leveraging his strategic insight to navigate the complexities of the local eyewear industry. His ability to adapt organizational structures to rapid market changes, coupled with his innovative approach to business development, positions Vittorio as a key driver of De Rigo’s success across the APAC region. His leadership continues to inspire teams to think outside the box, creating modern, agile business models that meet evolving consumer demands and industry trends.