Viktor Fomenko

Viktor Fomenko currently serves as the Chief Commercial Officer (CCO) at Dyvotsin, a leading player in the hard discount retail sector. With 17 years of extensive experience in integrated enterprise management, Viktor has honed his expertise in sales and marketing for both industrial and food products across various specifications. His strategic vision and operational acumen have been pivotal in driving Dyvotsin's growth in a competitive market landscape.

In his role as CCO, Viktor oversees the development and execution of commercial strategies that align with the company's objectives. He is instrumental in establishing robust business relationships and negotiating key partnerships that enhance Dyvotsin's market presence. His proficiency in managing operations and optimizing sales structures has led to significant improvements in efficiency and profitability. Viktor's commitment to fostering a high-performance culture is reflected in his adeptness at talent acquisition and personnel development, ensuring that the company is equipped with a skilled workforce capable of meeting evolving consumer demands.

Currently, Viktor is spearheading several key projects aimed at expanding Dyvotsin's product offerings and enhancing customer engagement. By leveraging data-driven insights and market trends, he is focused on innovating the customer experience within hard discount stores, making quality products accessible to a broader audience. His expertise in operational management and business development positions him as a thought leader in the retail industry, driving initiatives that not only elevate Dyvotsin's brand but also contribute to the overall growth of the hard discount sector.