Thomas Vanoye

Thomas Vanoye currently serves as the Export Business Unit Director for France at Mondelēz International, where he leverages over two decades of expertise in FMCG business development to drive the company's strategic growth across international markets. In his role, Thomas oversees the expansion and management of Mondelēz’s iconic brands within France, focusing on carving out a strong presence in export channels across Europe. His leadership is instrumental in developing innovative go-to-market strategies that capitalize on emerging opportunities in modern trade, e-commerce, and traditional retail outlets, ensuring the brands resonate with diverse consumer segments.

A key aspect of Thomas’s role involves orchestrating cross-functional collaboration among sales, marketing, finance, and supply chain teams to optimize P&L performance and deliver sustainable profitable growth. His strategic planning skills enable him to craft tailored market entry strategies, adapt brand positioning, and execute impactful trade marketing initiatives that enhance shopper engagement and brand visibility. Thomas’s high-level negotiation expertise is vital in establishing and strengthening partnerships with key distributors and retail chains, ensuring Mondelēz’s products are well-positioned in highly competitive markets.

Throughout his career, Thomas has demonstrated a remarkable ability to identify and seize new business opportunities, fostering innovation in brand management and shopper marketing. His leadership extends beyond operational management to inspiring teams and stakeholders, aligning organizational objectives with market dynamics. With a deep understanding of consumer insights and market trends, Thomas Vanoye continues to contribute significantly to Mondelēz International’s success in Europe, reinforcing its position as a leader in the FMCG industry.