Tassilo Wirth

Q: What is Tassilo Wirth email address?

Email Tassilo Wirth at tassilo.wirth@bmw.de. This email is the most updated Tassilo Wirth's email found in 2026.

Q: How to contact Tassilo Wirth?

To contact Tassilo Wirth send an email to tassilo.wirth@bmw.de. (updated on March 07, 2025)

Head of Business Intelligence & Data Analytics Connected Car and Digital Products at BMW Group | Bavaria, Germany

About Tassilo Wirth

Tassilo Wirth currently serves as the Head of Business Intelligence & Data Analytics for Connected Car and Digital Products at BMW Group, where he plays a pivotal role in driving the company's digital transformation journey. With a deep passion for leveraging data to enhance customer experience and operational efficiency, Tassilo is at the forefront of developing innovative data-driven strategies that position BMW as a truly customer-centric and agile organization. His expertise encompasses harnessing vehicle usage data from BMW's global fleet, enabling the company to gain valuable insights into customer behaviors, preferences, and driving patterns. This data-driven approach not only enhances product development and personalization but also fuels the creation of new digital services and connected car features that elevate the overall customer experience.

In his role, Tassilo is instrumental in scaling existing data assets and developing new ones, ensuring that insights derived from big data and advanced analytics inform strategic decision-making across the organization. His work involves collaborating closely with product owners, data scientists, and development teams to translate complex data into actionable insights, fostering a culture of innovation and continuous improvement. With skills spanning digital transformation, management consulting, and design thinking, Tassilo champions a strategic mindset that aligns data initiatives with business goals. His leadership is vital in cultivating a positive, collaborative environment that connects people and ideas, ultimately transforming BMW into a more data-driven, customer-focused enterprise poised for future growth in the connected mobility landscape.

Tassilo Wirth Work