Steffie Chan
Head of Marketing, Malaysia at 4FINGERS Crispy Chicken | Subang Jaya, Selangor, Malaysia
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Steffie Chan currently serves as the Head of Marketing for 4FINGERS Crispy Chicken in Malaysia, where she plays a pivotal role in shaping the brand’s strategic marketing direction within the highly competitive F&B industry. Her leadership encompasses overseeing omnichannel marketing initiatives, integrating digital, social media, in-store, and promotional campaigns to create a seamless customer experience that drives brand awareness and customer engagement. Steffie’s expertise in developing holistic communication plans ensures that every touchpoint aligns with the brand’s core values and resonates with diverse consumer segments.
In her role, she spearheads key projects such as national brand campaigns, tactical promotions, and localized marketing efforts tailored to Malaysian consumers. Her strategic approach leverages data-driven insights and consumer behaviour analysis to identify new customer segments and optimize market penetration. Steffie’s proficiency in digital marketing and brand development has been instrumental in elevating 4FINGERS’ presence both online and offline, fostering long-term brand loyalty.
Her comprehensive understanding of market dynamics and strategic management enables her to craft compelling campaigns that not only boost sales but also enhance the brand’s positioning in a crowded marketplace. Additionally, her skills in project management and negotiation facilitate effective collaboration with cross-functional teams and external partners, ensuring the successful execution of marketing initiatives. With her innovative mindset and strategic vision, Steffie continues to drive growth and strengthen 4FINGERS’ reputation as a leading player in Malaysia’s F&B landscape.
Head of Marketing, Malaysia at 4FINGERS Crispy Chicken in November 2023 to Present
Assistant Vice President, Brand & Marketing, Go Shop at Astro in November 2022 to October 2023
Manager, Brand & Communications at Domino's Pizza Malaysia in March 2021 to October 2022
Assistant Manager, Group Branding & Digital Marketing at GAMUDA LAND in October 2018 to February 2021
Assistant Manager, Branding & Strategic Marketing at Mah Sing Group Berhad in March 2018 to September 2018
Senior Executive, Corporate Marketing at INTI Education Group in July 2015 to February 2018
Marketing Executive at Nippon Paint Malaysia in February 2014 to February 2015
Management Associate at Nippon Paint Malaysia in October 2012 to January 2014
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Universiti Malaya, Bachelor's Degree, July 2026
Malacca High School, High School, July 2026
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Omni-Channel Marketing
Budget Management
Judge
Analytical Skills
Media Formats
Marketing Activation
Social Media Management
Media Management
Marketing
Digital Marketing
Brand Development
Branding
Project Management
Event Management
Marketing Strategy
Marketing Communications
Strategic Planning
Strategic Management
Marketing Management
Product Marketing
Corporate Branding
Media Planning
Business Strategy
Research
Corporate Communications
Corporate Social Responsibility
Event Planning
Brand Management
Advertising
Market Planning
Market Research
Social Media
Digital Media
Social Media Marketing
Search Engine Marketing (SEM)
Integrated Marketing
Microsoft Excel
Microsoft PowerPoint
Teamwork
Negotiation
Leadership
Customer Service
Management
Communication
Lead Generation
Team Management
Market Penetration
New Market Expansion
Consumer Insight
Consumer Marketing
Media Strategy
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Discover more about 4FINGERS Crispy ChickenWhat is Steffie Chan email address?
Email Steffie Chan at [email protected] and [email protected]. This email is the most updated Steffie Chan's email found in 2026.
How to contact Steffie Chan?
To contact Steffie Chan send an email to [email protected] or [email protected]. (updated on March 10, 2025)
What company does Steffie Chan work for?
Steffie Chan works for 4FINGERS Crispy Chicken
What is Steffie Chan's role at 4FINGERS Crispy Chicken?
Steffie Chan is Head of Marketing, Malaysia
What is Steffie Chan's Phone Number?
Steffie Chan's phone (**) *** *** 188
What industry does Steffie Chan work in?
Steffie Chan works in the Food & Beverages industry.
Steffie Chan Email Addresses
Steffie Chan Phone Numbers
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