Sphoorthy Masa

Q: What is Sphoorthy Masa email address?

Email Sphoorthy Masa at sphoorthy.masa@dish.com. This email is the most updated Sphoorthy Masa's email found in 2026.

Q: How to contact Sphoorthy Masa?

To contact Sphoorthy Masa send an email to sphoorthy.masa@dish.com. (updated on February 22, 2023)

Senior User Experience Researcher at Sling TV | Denver, Colorado, United States

About Sphoorthy Masa

Sphoorthy Masa is a Senior User Experience Researcher at Sling TV, where she plays a pivotal role in shaping the user experience for one of the leading streaming platforms in the industry. With over nine years of diverse experience in UX research across sectors such as healthcare, educational services, and e-commerce, Sphoorthy brings a wealth of knowledge and a human-centered approach to her work. At Sling TV, she is deeply involved in key projects aimed at enhancing the platform's usability and functionality, ensuring that the user experience is not only intuitive but also engaging.

In her current role, Sphoorthy has successfully trained product managers, designers, and tech leads across 15 product squads in various research methodologies, fostering a culture of user-centered design within the organization. Her expertise in mixed methods research allows her to conduct comprehensive usability testing and competitor analysis, providing actionable insights that drive strategic planning and content strategy. By leveraging her skills in focus groups and user interface prototyping, she ensures that the development of minimum viable product iterations aligns closely with user needs and expectations.

Sphoorthy’s proficiency in tools such as Adobe InDesign CC and Microsoft PowerPoint enhances her ability to communicate research findings effectively, making her an invaluable asset to the Sling TV product team. Her commitment to the Human Centered Research Process not only elevates the user experience but also contributes to the overall success of Sling TV as a competitive player in the streaming market. Through her innovative approach and strategic insights, Sphoorthy Masa continues to make significant contributions to the future of digital entertainment.

Sphoorthy Masa Work