Soraia G
Senior Marketing Manager Canada at Adyen | Toronto, Ontario, Canada
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Soraia G. is a dynamic Senior Marketing Manager at Adyen, where she has made a significant impact as the first marketing hire in Canada. With over 14 years of experience in the marketing landscape, Soraia has expertly established the marketing department from the ground up, implementing comprehensive strategies that encompass integrated marketing, public relations, and brand experience. Her role involves directing and approving public relations strategies that have led to a remarkable 140% increase in brand visibility and engagement within the Canadian market.
Soraia's expertise spans various key areas, including go-to-market strategy, performance marketing, and field marketing, which she leverages to create innovative, data-driven campaigns that not only drive business growth but also enhance customer engagement. Her strategic mindset allows her to develop and execute promotional marketing initiatives that resonate with target audiences, while her proficiency in data analysis ensures that all campaigns are optimized for maximum impact.
In addition to her focus on brand awareness, Soraia is adept at building strategic partnerships and managing affiliate marketing programs that bolster Adyen's presence in the competitive fintech landscape. Her commitment to growth marketing and account-based marketing (ABM) has positioned Adyen as a leader in providing seamless payment solutions, while her ability to foster strategic partner relations has been instrumental in expanding the company's reach across Canada. Soraia G. continues to push the boundaries of marketing innovation, driving Adyen's mission forward with creativity and strategic insight.
Senior Marketing Manager Canada at Adyen in June 2022 to February 2025
Senior Partner Marketing Manager LATAM at Adyen in July 2021 to May 2022
Brand Experience & Partner Marketing Manager LATAM at Adyen in February 2020 to July 2021
Brand Experience Manager LATAM at Adyen in May 2018 to January 2020
Head of Marketing and Communications at Vila Butantan in January 2017 to April 2018
Marketing and Communications Coordinator at International Meal Company in August 2015 to August 2016
Marketing and Communications Analyst - Senior Executive at International Meal Company in March 2014 to July 2015
Marketing and Communications Analyst - Jr Executive at International Meal Company in September 2013 to February 2014
Jr Project Analyst at International Meal Company in December 2012 to August 2013
Public Relations Internship at Edelman Brasil in April 2011 to August 2012
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University of Toronto, October 2026
New York University, October 2026
Hyper Island, User Experience Lab, October 2026
ESPM Escola Superior de Propaganda e Marketing, MBA, October 2026
ESPM Escola Superior de Propaganda e Marketing, October 2026
Senac Brasil, October 2026
Perestroika, Friends of Tomorrow - Futurologia, October 2026
São Paulo Digital School, Métricas, October 2026
Universidade Metodista de São Paulo, Graduação em Comunicação Social com Bacharel em Relações Públicas, October 2026
St. Giles International - Brighton, England, October 2026
Centre Linguista Canadá - Ottawa, General English, October 2026
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Partner Marketing
Go-to-Market Strategy
Brand Awareness
Creative Briefs
Performance Marketing
Growth Strategies
Field Marketing
Social Media Communications
Promotional Marketing
B2B Marketing Strategy
Team Management
Budget Management
Data Analysis
Revenue Generation
ABM
Strategic Partnerships
Integrated Marketing
Affiliate Marketing
Strategic Partner Relations
Brand Activation
Stakeholder Management
Budgeting
Event Management
Brand Management
Marketing de aquisição
Gestão de equipes
Controle de orçamento
Marketing B2C
Análise de dados
Marketing
Comunicação empresarial
Relações públicas
Planejamento estratégico
Comunicados de imprensa
Mídias sociais
Marketing digital
Communicação estratégica
Estratégias de marketing
Public Relations
Comunicações de marketing
Corporate Communications
Relações com a mídia
Marketing social
Press Releases
Gestão de crises
Social Media
Marketing Strategy
Crisis Communications
Crisis Management
Brand Development
Strategic Planning
Comunicação interna
Digital Marketing
Marketing Communications
Strategic Communications
Desenvolvimento de marcas
Internal Communications
Media Relations
Project Management
Estratégia de marketing
Planejamento de eventos
Estratégia
Marketing integrado
Gestão de eventos
Branding
Estratégia criativa
Planejamento de comunicações
Microsoft Office
Public Speaking
Trabalho em equipe
Comunicação
Inglês
English
Press Relations
Events
Cool Hunting
Planos estratégicos de relações públicas
Empatia com clientes
Marketing B2B
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Discover more about AdyenWhat is Soraia G email address?
Email Soraia G at [email protected] and [email protected]. This email is the most updated Soraia G's email found in 2026.
How to contact Soraia G?
To contact Soraia G send an email to [email protected] or [email protected]. (updated on September 28, 2024)
What company does Soraia G work for?
Soraia G works for Adyen
What is Soraia G's role at Adyen?
Soraia G is Senior Marketing Manager Canada
What is Soraia G's Phone Number?
Soraia G's phone (416) ***-*223
What industry does Soraia G work in?
Soraia G works in the Marketing & Advertising industry.
Soraia G Email Addresses
Soraia G Phone Numbers
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