Sonal Misra
Replenishment Analyst at REI | Greater Seattle Area
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Sonal Misra is a seasoned Replenishment Analyst at REI, where she leverages her extensive experience in retail merchandising management to optimize inventory levels and enhance product availability across the Water Sports and Climbing categories. With a robust background in merchandising management, buying, and vendor sourcing, Sonal excels in implementing effective replenishment strategies that align with market trends and consumer demands. Her expertise in trend analysis and forecasting allows her to anticipate shifts in customer preferences, ensuring that REI remains at the forefront of the outdoor retail industry.
Currently, Sonal is spearheading key projects aimed at refining the supply chain management processes for climbing gear and water sports equipment. By utilizing advanced merchandise planning techniques and her proficiency in Microsoft Excel, she analyzes sales data to make informed decisions that drive profitability and customer satisfaction. Her role involves close collaboration with cross-functional teams, where her excellent interpersonal skills shine as she navigates the complexities of matrix management to coordinate with vendors and internal stakeholders.
Sonal's commitment to staff training and team management further enhances her contributions, as she fosters a culture of continuous improvement and knowledge sharing within her team. As a passionate advocate for outdoor activities, she brings a unique perspective to her role, ensuring that REI not only meets but exceeds the expectations of its adventurous clientele. Through her strategic approach to retail buying and merchandising strategies, Sonal Misra continues to play a pivotal role in shaping the future of REI’s product offerings in the dynamic outdoor retail landscape.
Replenishment Analyst at REI in September 2021 to Present
Sr. Replenishment Analyst at Wireless Advocates in March 2020 to September 2021
Assistant Buyer at Zulily in December 2019 to March 2020
Asst Marketing Manager at Self-Employed - Microsoft’s Farmers Market and Bellevue Farmer's Market [NonProfitg] in May 2017 to November 2019
Buyer - Apparel Ladies at Landmark Group in August 2010 to April 2012
Sr. Merchandise Planner - Shoemart (North India) at Landmark Group in January 2008 to August 2010
Merchandise Planner - Shoemart (National Capital Region) at Landmark Group in September 2006 to January 2008
Buyer & Merchandiser at Catwalk Worldwide Pvt. Ltd. in May 2005 to September 2006
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BIRLA INSTITUTE OF MANAGEMENT TECHNOLOGY (BIMTECH), Post Gratuate Deploma in Retailing and Merchandising Management, September 2026
Kanpur University, India, Bachelor of Commerce - BCom, September 2026
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Merchandising
Apparel
Inventory Management
Visual Merchandising
Trend Analysis
Forecasting
Store Management
Retail
Brand Management
Sales
Market Research
Marketing
Vendor Management
Purchasing
Financial Planning
Product Assortment Planning
Product Lifecycle Management
Sales Operations
Supply Chain Management
Retail Buying
Fashion Buying
Merchandise Planning
Business Travel
Customer Experience
Public Relations
Event Planning
Strategic Planning
Data Analysis
Operations Management
Microsoft Excel
Microsoft Outlook
Microsoft PowerPoint
Microsoft Office
Team Management
Management
Sourcing
Communication
Negotiation
Client Relations
Leadership
Interpersonal Skills
Product Costing
Merchandising Strategies
Product Strategies
Gross Margin
Product Selection
Trend
Merchandise assortment planning
Logistics Management
Teamwork
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Discover more about REIWhat is Sonal Misra email address?
Email Sonal Misra at [email protected], [email protected] and [email protected]. This email is the most updated Sonal Misra's email found in 2026.
How to contact Sonal Misra?
To contact Sonal Misra send an email to [email protected], [email protected] or [email protected]. (updated on August 26, 2024)
What company does Sonal Misra work for?
Sonal Misra works for REI
What is Sonal Misra's role at REI?
Sonal Misra is Replenishment Analyst
What is Sonal Misra's Phone Number?
Sonal Misra's phone (**) *** *** 168
What industry does Sonal Misra work in?
Sonal Misra works in the Wireless industry.
Sonal Misra Email Addresses
Sonal Misra Phone Numbers
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