Sandra Giuliani

Sandra Giuliani currently serves as the Communication Manager at Glady, where she plays a pivotal role in shaping the company's brand identity and elevating its market presence. In her strategic leadership position, Sandra oversees the comprehensive management of the communication budget, ensuring optimal allocation of resources across various channels. She manages a dedicated team of two professionals, fostering a collaborative environment that drives innovative campaigns and effective execution of communication plans. Her expertise in digital marketing and événementiel allows her to craft compelling narratives that resonate with target audiences, leveraging tools such as WordPress, MailChimp, and GIMP to enhance content creation and distribution.

At Glady, Sandra has led several key projects, including the development of integrated marketing strategies that combine traditional media relations with digital outreach, social media engagement, and influencer collaborations. Her proficiency in relation presse and media relations has resulted in increased media coverage and strengthened partnerships with journalists and bloggers. Sandra’s ability to craft impactful press releases, tribunes, and articles has significantly contributed to the company's thought leadership and visibility in the tourism and hospitality sectors.

Her skills in personal branding and strategic communication are complemented by her fluency in English, enabling her to manage international media relations and outreach efforts effectively. With a keen eye for analytics and market trends, Sandra continuously refines her strategies to maximize engagement and ROI. Her comprehensive approach to communication, blending creativity with data-driven insights, makes her an invaluable asset to Glady’s ongoing growth and success in a competitive industry.