Sander Roldanus

Sander Roldanus currently serves as the Supply Chain Development Manager for Strategy & Innovation at Action, where he plays a pivotal role in shaping the company's logistics and supply chain strategies across Europe. With over a decade of broad experience in offline and online retail logistics, Sander brings a comprehensive understanding of supply chain management, from warehousing and inventory control to transportation and warehouse operations. His expertise lies in translating strategic objectives into actionable initiatives that drive operational excellence and cost efficiency.

In his current role, Sander is a key strategic advisor at the executive level, providing insights on critical decisions such as DC-network sourcing strategies—balancing make-or-buy options—and expanding distribution models to support Action’s rapid growth across 12 countries. He leads projects focused on optimizing the supply chain network, including DC turnaround initiatives and the mechanisation and robotisation of warehouse processes, which enhance throughput and reduce operational costs. His analytical and results-driven approach ensures that strategic initiatives are grounded in data, fostering continuous improvement and innovation within the supply chain.

Sander’s focus on operational affinity and team empowerment enables him to foster a culture of ownership and accountability among his team members. His expertise in supply chain optimization, logistics management, and retail logistics positions him as a vital driver of Action’s strategic growth, ensuring the company remains agile and competitive in a dynamic retail landscape. Through his leadership, Action continues to refine its supply chain network, leveraging cutting-edge technologies and innovative distribution solutions to meet evolving customer demands efficiently.