Sami Ouali

Sami Ouali currently serves as Manager of Market Development and Regional Sales for North Africa at Blum-Novotest GmbH, a global leader in high-precision measurement and automation solutions for the manufacturing industry. In this strategic role, Sami leverages over 26 years of international experience in providing technical solutions across high-tech and multi-discipline environments, including automotive, aerospace, metals & mining, and cement industries. His deep expertise in managing complex sales cycles and fostering trust-based relationships with C-Level executives enables him to drive sustainable growth in the North African region.

At Blum-Novotest, Sami focuses on expanding the company's footprint by developing tailored business strategies that align with regional market needs. He is instrumental in promoting advanced measuring components related to CNC machine tools, ensuring manufacturers achieve optimal precision, productivity, and quality. Sami’s role involves not only regional sales management but also strategic business development—identifying new opportunities, negotiating high-value contracts, and establishing long-term partnerships with key industry players.

His comprehensive skill set encompasses management, international sales, account management, automation, and engineering, which allows him to effectively communicate complex technical solutions to diverse stakeholders. Sami’s expertise in strategic planning and negotiation positions him as a vital contributor to Blum-Novotest’s global growth initiatives in North Africa. By combining his technical acumen with a customer-centric approach, Sami Ouali continues to strengthen Blum-Novotest’s reputation as a trusted partner in precision measurement and automation, supporting manufacturing excellence across the region.