Robin Blondel
Retail & Brand Strategy Director at Cafés Richard | Paris, Île-de-France, France
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Robin Blondel currently serves as the Retail & Brand Strategy Director at Cafés Richard, where he leverages over 25 years of extensive experience in product development, marketing, and supply chain management within the consumer goods and hospitality sectors. In this pivotal role, Robin is responsible for shaping the strategic direction of the Group’s retail network, with a particular focus on expanding the brand’s presence in Travel Retail through innovative franchise coffee shop concepts. His expertise in retail network design and market analysis has been instrumental in developing a cohesive and scalable BtoC strategy that aligns with the company’s premium positioning.
Robin’s leadership extends to managing the overall brand strategy for Cafés Richard, ensuring brand consistency and elevating the brand’s luxury image across diverse markets. His deep understanding of consumer behavior, combined with skills in product marketing and new business development, enables him to identify growth opportunities and tailor offerings to meet evolving customer preferences. Additionally, Robin oversees procurement and logistics management, ensuring operational excellence and product safety standards are maintained throughout the supply chain.
His strategic initiatives often involve market analysis and consumer insights to optimize retail formats and enhance customer experience. Robin’s ability to animate and inspire cross-functional teams fosters a culture of innovation and excellence, crucial for maintaining the brand’s competitive edge in the premium coffee segment. With a strong foundation in luxury food & beverages and a keen eye for market trends, Robin Blondel continues to drive Cafés Richard’s growth trajectory, positioning it as a leader in both local and international markets.
Retail & Brand Strategy Director at Cafés Richard in September 2021 to Present
General Manager New Markets - Global Head of Product and Supply Chain at EXKi at EXKi in January 2020 to August 2021
Global Head of Product, Supply Chain and Marketing - General Manager New Markets at EXKi in March 2019 to January 2020
Global Head of Product and Marketing at EXKi in November 2012 to January 2020
Free Lance Marketing & Communication Consultant at Costes F&B (groupe Costes), Champagnes Collet (groupe COGEVI) in April 2012 to October 2012
Marketing & Communication Director at Groupe Alain Ducasse Entreprise in July 2011 to March 2012
Marketing & Communication Director at Lenôtre (Accor Group) in May 2010 to June 2011
Free Lance Marketing & Communication Consultant at Costes F&B in December 2009 to April 2010
Customer Marketing Manager at Mars Inc. (Wrigley France & Belgium) in May 2006 to November 2009
International Marketing Manager at Rémy Cointreau in April 2001 to April 2006
Senior Brand Manager at Nestlé France in September 1993 to March 2001
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Sciences Po, Master's degree, October 1990 to October 1993
Institut national des langues et civilisations orientales (Inalco), October 1993 to October 1994
Lycée International de Sèvres, October 1988 to October 1990
Académie du Café, SCA Barista Skills Foundation Certificate, October 2026
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Marketing Management
Marketing Communications
International Marketing
Marketing Strategy
FMCG
Retail
Brand Development
Digital Marketing
Business Strategy
Food & Beverage
Public Relations
Market Research
Brand Architecture
Wine
Product Development
Trade Marketing
Customer Insight
Advertising
Food
Market Analysis
New Business Development
Social Media
Restaurants
P&L Management
Product Marketing
Market Planning
Integrated Marketing
Hospitality
Catering
Online Marketing
Luxury
Confectionery
Gastronomy
Consumer Brands
Merchandising
Strategic Planning
Brand Communication
Corporate Social Responsibility
Sustainable Development
Sustainability
Procurement
Product Sourcing
Purchasing
Consumer Product Safety
Product Quality
Product Manufacturing
Logistics Management
People Development
Retail Architecture
Supply Chain Management
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Discover more about Cafés RichardWhat is Robin Blondel email address?
Email Robin Blondel at [email protected], [email protected] and [email protected]. This email is the most updated Robin Blondel's email found in 2026.
How to contact Robin Blondel?
To contact Robin Blondel send an email to [email protected], [email protected] or [email protected]. (updated on March 12, 2025)
What company does Robin Blondel work for?
Robin Blondel works for Cafés Richard
What is Robin Blondel's role at Cafés Richard?
Robin Blondel is Retail & Brand Strategy Director
What is Robin Blondel's Phone Number?
Robin Blondel's phone (**) *** *** 256
What industry does Robin Blondel work in?
Robin Blondel works in the Food & Beverages industry.
Robin Blondel Email Addresses
Robin Blondel Phone Numbers
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