Rena Vasile

Rena Vasile currently serves as the Senior Manager of IT Internal Communications at Blue Shield of California, where she plays a pivotal role in shaping the organization’s internal messaging strategy amidst a rapidly evolving healthcare landscape. In her leadership capacity, Rena is responsible for developing and executing comprehensive IT strategic communications that not only inform but also inspire employees across the enterprise to embrace innovative technological initiatives aimed at transforming healthcare delivery. Her expertise in internal communications, combined with her strategic planning acumen, enables her to craft targeted messaging that aligns with Blue Shield’s mission to improve health outcomes and enhance the member experience.

Rena’s key projects often involve managing complex change management campaigns related to digital transformation, cybersecurity updates, and new IT service rollouts. She collaborates closely with leadership, HR, and various business divisions to ensure consistent, transparent, and engaging communication across multiple platforms, including SharePoint, email, and intranet portals. Her proficiency in Agile project management and budget administration ensures that these initiatives are delivered efficiently and effectively, fostering a culture of innovation and continuous improvement.

With a strong foundation in pharmacy communications and a keen understanding of healthcare industry nuances, Rena excels at translating technical concepts into clear, relatable messages that resonate with diverse audiences. Her mentoring skills and computer literacy further bolster her ability to lead cross-functional teams and drive internal visibility programs that educate and empower employees. Ultimately, Rena’s strategic approach to internal communications helps cultivate a collaborative environment where creative conversations thrive, supporting Blue Shield’s goal of transforming healthcare through technology and innovation.