Qianhan Lu

Qianhan Lu is a dedicated Senior Marketing Officer at Futu Holdings Limited, where she plays a pivotal role within the Trust Department of Futu Group. Leveraging her academic background from the University of Hong Kong, Qianhan has developed a comprehensive understanding of financial services, trust management, and client relationship strategies. Her current role involves spearheading client development initiatives, expanding strategic channels, and organizing targeted marketing activities to enhance brand visibility and client engagement in the competitive fintech and wealth management sectors.

In her capacity, Qianhan serves as a key internal coordinator, collaborating closely with the Private Wealth Team, Corporate Services Team, and Group Strategy Team to streamline operations and develop Standard Operating Procedures (SOPs) that foster efficient teamwork. Externally, she has successfully facilitated cooperation with six strategic partners and established partnerships with two American trust companies, demonstrating her expertise in cross-border trust structures and international collaboration.

Her key projects include assisting high-net-worth clients in setting up trust structures, providing tailored solutions that align with their financial goals, and supporting the development of innovative trust products. Qianhan’s skills in relationship management, business development, and resource management enable her to navigate complex client needs and foster long-term partnerships. Her proficiency in marketing activities, combined with her knowledge of regulatory compliance and client onboarding processes, positions her as a vital contributor to Futu’s growth in the wealth management and trust services landscape.

With a strong foundation in marketing strategy, client relationship management, and operational coordination, Qianhan Lu continues to drive Futu’s mission of delivering innovative financial solutions while expanding its influence in the trust and wealth management industry.